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Beyond One Gender—The Power of Diversity and Inclusion

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설명

Follow the journey of five different architecture, engineering, and construction (AEC) professionals as they navigated their careers in building information modeling (BIM). See the challenges they faced, and the impacts they’ve made. Learn how they developed their skills to transition from typical AEC professionals into the tech side of BIM. This discussion will show how a diverse strategy can improve corporate culture, business success, and, ultimately, the bottom line. Topics of discussion will include mentorship, burnout, diversity, equality, parenthood, work-life balance, and inclusion.

주요 학습

  • Discover how diversity can successfully impact corporate culture.
  • Compare different journeys and better understand how women navigate the world of BIM and how to navigate that world as a woman.
  • Learn about how the evolution of technology enabled us to positively impact the diversity and inclusion of our workforce.
  • Learn about creating a culture to build confidence and support equality to reshape the way we work.

발표자

  • Shir Rustici 님의 아바타
    Shir Rustici
    Shir is a Product Manager for Naviate products at Symetri and an Autodesk Expert Elite. Naviate is a series of products built to streamline processes for AEC professionals for ACC, Revit, and Civil 3D. Before becoming a product manager, she was a BIM implementation and dynamo automation specialist. Her prior positions include BIM Manager roles at firms in Munich, Germany, and New York City. Shir earned her Bachelor of Architecture degree at Pratt Institute and has focused on various technologies related to the AEC industry since. She has used these different experiences to translate the challenges Revit users face into technical solutions within the Naviate product line. Beyond her professional commitments, she passionately advocates for diversity, equity, and inclusion within the AEC industry. She places a high priority on addressing the industry's challenges and actively engages in discussions on how to enhance the experience for minorities. Her goal is to contribute to the advancement of diversity in the fields of Architecture, Engineering, and Construction. She also runs a YouTube channel called AEC Tech Girl.
  • Shivani Soni
    As the Global Head of Impact and Innovation at Symetri, Shivani is passionate about driving innovation and promoting sustainable solutions that benefit communities worldwide. With a focus on co-innovation practises, she works to develop organisation-wide digital transformation journeys that fuel growth and enable businesses to compete in the global marketplace. Shivani is committed to building strategic partnerships with stakeholders, customers, and innovation communities to deliver compliant and impactful solutions. Through research, creation, and implementation of new business propositions and innovation models, she strives to advance the industry and promote sustainable development. By adopting digital technologies and fostering a culture of innovation, Shivani supports the industry in accelerating growth, improving business activities, and enhancing the experiences of their people, customers, and communities. Her vision is to drive positive change through collaboration, innovation, and impact-driven solutions.
  • Luc Wing 님의 아바타
    Luc Wing
    Luc is a Solutions Specialist at Microdesk, focusing on sustainable analysis platforms and workflows. Over the past five years since obtaining his Autodesk Building Performance Analysis (BPA) Certification, he has made it his mission to promote integration of sustainable mindsets and solutions as part of the BIM process and throughout the life-cycle of a project. Luc has worked with a wide range of architectural, engineering, and construction management clients on Revit modeling, construction documentation, training, and energy analysis. He has provided support for firms participating in the Architecture 2030 initiative, has conducted whole building analysis including heat gain, cooling loads, daylighting, solar, and wind, and has presented at Autodesk University. As part of the Sustainability Team at Microdesk, Luc develops workflows and documentation for our team, while helping our clients make informed design decisions that lead to better building performance. Luc is skilled in a host of software including Revit, Navisworks, Insight, and Bluebeam, is a Revit Certified Professional and is a certified Building Performance Analyst. He holds an Associates Degree in Architectural Drafting Engineering and Design from the Central New Mexico Community College.
  • Mackenzie McCulloch
    Mackenzie is an NCIDQ registered Senior Interior Designer and Associate Principal working for Lamar Johnson Collaborative. With a BArch (Bachelor of Architecture) degree from Mississippi State University College of Architecture, Art + Design he has worked in the Design field for over 12 years. With over 7 million square feet of projects under his belt, Mackenzie has worked on projects of various sizes in the corporate, hospitality, healthcare and educational realms. He has also held various leadership positions where his focus is to build a strong and confident team of designers and technical staff. Mackenzie is involved in his local community of designers as part of the IIDA Community Impact Committee whose goal is to build a stronger bond between designers and their local community with a focus on sustainability, introducing new groups to the field of design and connecting different arms of the local design community. He has also held positions with the AIA Mentorship Program in his local chapter whose goal is to help members at different phases in their career connect with one another and grow professional in their career.
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      Transcript

      MALLARY WHITE: That was [INAUDIBLE].

      LUC WING: All right. It's 3:00, guys. We'll go ahead and just start kicking it off. Doors should be closing here any second. Mute your phones and silence your notifications panel. So thank you guys all for joining us today. As you can tell, we have a very interesting class. We're talking about beyond one gender and the power of DEI. So we'll go ahead and jump right In my name is Luc Wing. I'm going to be the moderator for today. It's really important and crucial for me to be up here, as well.

      I come from a very diverse background. I'm a father of three, and my three children are all biracial children. And so, these topics and issues are super important to me. And it's important that we, as a community, discuss these topics and issues and take them back to our workplace to make more inclusive workplaces and make it safer for everybody. So enough about me. We're going to go ahead and take a quick introduction to all the panelists. And I think we want to go ahead and we're going to start with Shir.

      SHIR ERLICH: Yeah. Hi, everybody. Sorry, the mic. My name is Shir Erlich, and I am a product owner at Symetri. And I wanted to be part of this panel because, as I was growing in my career and becoming a leader, one thing was really blatantly obvious to me. And that is that I kept going to conference rooms and entering meetings and, now, Zoom calls, and I was the only woman in the room, most of the time.

      And although this was difficult, there was always this little voice in my head, questioning-- what am I doing here? Do I belong here? And it really wasn't until I came to Microdesk and I saw some of the women that are in this panel today and how they led and what they were doing that I realized representation really matters. And they gave me the confidence to realize I really belong at the table. And I want other women, like some of you sitting here today, to feel that way, too.

      LUC WING: We'll go ahead and we'll go in the order on the screen. So, Shivani, you want to go and take us next?

      SHIVANI SONI: Yeah, sure. So I'm Shivani. I am the Global head of our Co-Innovation, part of Symetri. And part of the reason that I wanted to join this panel today was not only to sit with these amazing individuals that I'm sitting with today, but it was also-- I've gone through my journey. When I look at my cultural background, when I look at my being a female and the challenges I need to go through, it was almost like I want to be here in the hope that I'm able to inspire somebody to go, hey, you've actually got a place and you can actually talk as well, because we're only going to start moving the needle when we're comfortable to actually start talking together. So that's why I'm here.

      LUC WING: Fantastic. Mallary, why don't you go ahead and introduce yourself?

      MALLARY WHITE: Hi, I'm Mallary White. I'm the VP of consulting for the West Coast team at Microdesk I work with the architectural, structural, and interiors team. Sorry, I have a cold today. My background is in architecture, and I chose to join this panel from the beginning because Shear came to me and said, hey, we need to have more women on the stages at AU. And I said, you're right. We do.

      And so, more than anything, I joined this panel because I felt like I feel firmly that representation matters. And then, you're going to see that's a common theme throughout our entire panel discussion. More importantly, I hope that you are taking away from our panel discussion and listening to our stories and our experiences and something resonates with you and your experiences. Or maybe it's your mother, your sister, your daughter, your colleague, your neighbor-- people with common backgrounds and cultures demonstrating that their perspectives and struggles are real and valid.

      Most importantly, it's the bond that glues us together. And if you take away one thing from today, I hope that you take away that you are not alone. Whatever you're going through, whatever you're experiencing, you're not alone in your struggle. We're up here today, challenging the status quo, and we challenge you to do so, also.

      LUC WING: Wonderful. And Tenille, would you like to go ahead and introduce yourself?

      TENILLE BETTENHAUSEN: Sure. Can you hear me? [INAUDIBLE]. My name is Tenille Bettenhausen, and I'm the client success manager for Microdesk. I support the west and central United States. I, first, wanted to just say that I'm so proud to have the privilege to be on the stage with these individuals. Some of them. I get to work with weekly, if not daily. And so, they're some of the best of my Microdesk, and it's really awesome to be asked to be on this panel with them. My why is-- well, it's two parts. One, it's my daughters.

      I have two little girls. They're watching me navigate my career. And so, it's all eyes on me-- how they're the future of this profession, maybe, or another profession. And so, it's really important for them to see me navigate this walk. And then, also, two, hopefully, that we walk out of here today asking ourselves, what can we do? No longer is it the onus of the HR manager or leadership. It's on each of us, individually. So I hope that we walk out of this room, asking ourselves, what can I do to make this better?

      LUC WING: Wonderfully said. And last, but definitely not least, Mackenzie. Why don't you go ahead and introduce yourself?

      MACKENZIE MCCULLOCH: Hi, I'm Mackenzie McCulloch. I'm a senior interior designer at Lamar Johnson Collaborative, which is an architecture firm owned by a large construction company. You're probably wondering, why is there a white guy on the stage? [LAUGHS] Really, I'm here today because I believe in all of these women up here and all the women in this room and all the women in those conference rooms who don't feel confident to speak. And I really want to help them be an advocate and use the privileges that do exist in my life to support them and get the most diverse groups of people speaking in the room.

      LUC WING: Fantastic. So you guys have probably heard this DEI, DEI, DEI. And you're thinking, well, what is DEI, right? DEI stands for Diversity, Inclusion, and Equity. And so, we'll go ahead and just get into a little bit of what DEI stands for. It's been shown that working environments that excel in diversity and inclusion drive better business outcomes for their organizations. And so, while many organizations have made an attempt to increase their DEI status, progress has still been slow. So many organizations are now taking these extra steps required to create safe and inclusive spaces.

      So let's discuss what this really means. As you know, DEI stands for Diversity, Equity and Inclusion, and it's the umbrella term for the programs and policies, strategies and practices that implement a company's mission to create and sustain a diverse, equitable and inclusive environment that respects and accommodates every employee's ethnicity, sexual orientation, gender ID, physical ability, religion, age, marital status, socioeconomic status, national origin, and even their veteran status. So achieving DEI is not only critical for the success of diversity, the initiatives that we're looking to incorporate. They actually create equitable workplaces that foster safe spaces.

      So, with technology-enabled solutions and data, we have deepened our understanding of people and the markets, and we've increased enterprise efficiency. And we've also altered the entire industry as a whole and turning it upside down. And now, we have the potential similarity to transform DEI and those outcomes. And so, since we are all immersed with technology every single day, it's important that we're enabling this technology for the good.

      As you guys are all aware, technology intended for good can always be used for evil. Look at social media. We need to really make sure we're leveraging this to make a positive impact and not contribute to that. So, right away, I can think of tons of solutions. I could talk all afternoon. But, thankfully for you all, you don't have to listen to me ramble on. We're going to go ahead and get right into the panel. So, panelists, I'm going to go ahead and just ask you guys.

      I'm going to challenge you. I want you to open up today. I want you to share. This is a safe space, and I want you to really share your personal experiences and stories. And, hopefully, someone out here can connect. Like you said, they're not alone, and they can take your stories and grow from them, as well. So, with that, we're going to go ahead and dive into today's discussion.

      So my first question is for Mallary. And it's well known in our industry there's been a lack of diversity. And it's only recently, I think, we're starting to see this shift happen and people are starting to care about it a little bit more. And we can't help but think it's about time. But, Mallary, I want you to give your experience on how you feel on this industry's rapid growth and if the shift in technology has actually had a positive or negative impact for the minorities in our industry? And are these two things connected?

      MALLARY WHITE: That's a really big question there. So I do think they're connected. I think that two of the things that we can take away from what we've leveraged in the last couple of years is that we have flexibility now. And I don't mean just working when you want to work. I mean that we have flexibility, and we should be more flexible in a sense that we should be open to all people's opinions and cultures. And diversity really is important. I think that, also, technology has leveraged us.

      We've been able to leverage technology in a way that levels the playing field. And, really, technology-- when you think about it, it's systematic. It's pragmatic. It's something that is or isn't. It's based in science. It's not subjective. It's objective. And so, that levels the playing field. And we're all sitting at home during this pandemic. We're not looking at people and judging the way they're talking or the way that they look or anything like that. We're looking at the work, and we're judging the work as it is. So it's leveled that playing field, in that respect.

      And I would like to add that we're all in this stage because of technology, because none of us live near each other. Mackenzie is in Saint Louis. I'm in LA. Shir is in--

      SHIR ERLICH: Virginia.

      MALLARY WHITE: --DC. We didn't meet until we came here, about yesterday. So we've been working and talking about this subject for a very long time online and with technology.

      LUC WING: All those are fantastic points, Mallary. Thank you. And I think it's important to remember that there is humans behind that technology, as well. Now, we'll get into that a little bit more. So, Shivani, since your recent elevation to the global lead for the Co-Innovation Lab-- sorry. That was a little shameless plug. She just got promoted. So, with that, being a female and a minority, how has this technology impacted your journey to become a global lead of such a big company?

      SHIVANI SONI: Yeah, absolutely. But before I answer that question, I just want to say, Mallary, what a great point, leveling out. Technology, it doesn't discriminate. It's down to us to push the boundaries through the actual what-- and through those boundaries that we're within. It's making sure that we're able to actually communicate better rather than actually saying that person that is actually doing the work or anything.

      But, for me, it's like you look at technology and you're saying, actually, it's opened up so much pathways for so many people from diverse backgrounds. And it's actually a digital, thriving economy that we're in right now. It's actually allowing us to push boundaries. It's allowing us to communicate in a different way.

      Probably, all of us on this stage today, we were probably part of the technology booming age. And I remember, when I started, I was that type of girl that-- I do not care for technology. I was so happy with my pen and paper, creativity. Let me go outside. Let me play. All that sort of stuff. But we were part of that booming age. I was not going to be able to escape it. It was going to come into my school. It was going to come into my university. And it was definitely going to come into my work.

      And I started to embrace it. And I remember, when I first finished university, I came out and I was like, oh my gosh, I need to learn AutoCAD. AutoCAD, AutoCAD, AutoCAD. And I did not get it. I came by I came from a Vectorworks background. And that's not to say AutoCAD is bad. I do respect it. I think it's a great tool. Please do leverage it.

      LUC WING: Nice save.

      SHIR ERLICH: We all have to know AutoCAD.

      SHIVANI SONI: My mentor back then, who I still consider as a mentor, he basically started to look at how I was looking at things. And he started to see how I was starting to analyze things. And he told me, very casually, go check out Revit. So I started checking out Revit, and I started to embrace it even further. And I saw how it was allowing me to actually communicate better. And, at that point, it made me realize-- actually, my dyslexia was actually a strength to me because it was allowing me to showcase how to communicate in a different way.

      And dyslexia is more than spellings. It's about strong imagination. It's about three-dimensional qualities. And that has-- I actually think when you put all that combination together, it's allowed me to think out the box, and it's allowed me to be in the position that I am today to push innovation, push creativity, and push positivity, as well.

      LUC WING: That's fantastic. If any of the panelists want to add to that, I just want to give you a minute, if you had something to say. Mallary, it looks like you got something.

      MALLARY WHITE: Yes.

      LUC WING: Of course.

      [LAUGHTER]

      MALLARY WHITE: Shivani, I really think that something resonated with me in what you said. With your dyslexia, do you think that that has challenged you to go in atypical directions with technology and in your life, in general?

      LUC WING: Good question.

      SHIVANI SONI: I never realized I was dyslexic until much later on in my education. But I don't think it restricted me. But I saw how people were reacting to me, just because I would look at something different, just because I would say something in a different way. I call that-- that's shift. You get to know me. That's my language. We're going to find a way to communicate, but don't pigeonhole me. I want you guys to just open up and communicate with me in a different way. And that's what my dyslexia allowed me, and I think that's what, also, technology has actually allowed me to communicate with others, as well.

      MALLARY WHITE: So it's given you the slack you need to really bring yourself to work.

      SHIVANI SONI: Yeah, exactly. Because we're not all pigeonholed to work in the same way. And that's what we need to acknowledge.

      LUC WING: We're all different, right? We have a technology company. I'm here with cue cards. We have iPads and different way of working. But, Shivani, I think what the crowd really can take away from that-- let me know if I'm not summarizing it correctly.

      But you take something that's considered a disability or a handicap, if you will-- not saying that it is, but you use it as your superpower. And I can really attest for that because I work with you every day. And she's an amazing person to work with. One of the most organized people I've ever met with dyslexia. And she can spell really well, just so you guys know. So it has nothing to do with that.

      But for time's sake, we're going go ahead and just move on. So our next one, we're going to talk a little bit about the gender gap. And I feel this really leads into that kind of question. And so, Shir, this one's for you. So just FYI. I think that tech really can have an impact on our industry. But it still seems, even to this day, this new way of working where one can be valued for their work and not their gender-- but, however, our industry, obviously, is still lacking from the largest gender gap, where only 16.5% are female.

      And it looks like we have a really diverse group today, so that don't work. But, Shir, I will ask you what you think about the AEC industry and why we're lagging behind the other STEM fields when it comes to diversity, equity or inclusion. And what are we going to do about it?

      SHIR ERLICH: So you bring up a really good point. And I think, when I really noticed this-- and what I think for most people is-- it starts in school or university, college, whatever you want to call it. And I can say I actually studied architecture, like a few others here.

      And while I was attending school at Pratt, I loved to learn. I love to study, even to this day. Which is why I probably transitioned to a different industry, because I continuously want to learn. But by the end of school, I realized I don't want to become an architect. And it could be that I had, really, few female professors who could mentor me. Or maybe it was the long hours and toxic culture that burned me out.

      But I think the main thing was the really large male egos that I had to battle on a daily basis and being constantly critiqued by male professors about my work that, ultimately, turned me away from wanting to become an architect. Because, at the time, I thought, well, if this is how it is in school, what is it going to be like in the real world?

      AUDIENCE: Worse.

      LUC WING: Yes. Yes.

      SHIR ERLICH: Worse. It is. And there's so many stereotypes-- and it's not a stereotype if it's true-- for women in architecture and in our industry, long, inflexible hours, unprogressive office culture, lack of advancements, few mentorship opportunities, and constantly being shut down and talked over. And I think that a lot of this stems from the history of our field being male dominated. And that does not help women advance in leadership positions.

      Men still, often, don't want to be told what to do by women. And we're still thought of to stop working once we get married or have kids. Or a lot of our clients question our competence as a woman, being, I know, as an architect.

      And even this has happened to me many times. Not just from my clients, but also, from my peers. I worked as a BIM manager at a large architecture firm. And one of our senior architects who I was trying to help, who I was giving advice to, would just blatantly ignore me and, instead, go talk to my intern just because he was a male.

      LUC WING: That's pitiful. And I'm sorry you had to deal with that, but we are definitely glad you're with us. So it worked out for the best.

      SHIR ERLICH: That was before Microdesk.

      [LAUGHTER]

      LUC WING: And I want to go ahead and pivot this one, too. And, Mackenzie, this is for you. And I want you to give your perspective because, in case you guys didn't catch, Mackenzie is a male working in what's typically considered a female-led industry. And so, I wonder, Mackenzie. How do you deal with this, personally, and how are you an ally and support people with this?

      MACKENZIE MCCULLOCH: I want to touch on something that Shir said, just for a second, because I think the school, the education process has been something that is super challenging for everyone. Mallary and I actually were in college together at the same time. And it was very common for there to be sleeping bags there. And for you to be expected to be there in studio the entire time and obsessing your entire life around this, which starts to exclude people who have to have a job to be in college because they can't spend that amount of time, who might need to care for a family member.

      All of these things that start to translate into the work world, where we are creating this, again, toxic culture of, you have to do this to be a great architect or a great designer or a great engineer. It's just not true. And so, it's that that, I think, starts to lead into all of those worlds. So I graduated with an architecture degree. About three years into my career, I switched to interiors. One, because it was mostly women, and I would rather work with women. But also, because I feel like interiors touched more of the things that we experience every day.

      We're thinking about spaces empathetically. We're not building this monolith to say this is a giant architectural building. That's so cool. Look at it. We're saying, oh, this lighting is really nice in here, or this protects the way that I feel in accordance with sound. Or there's spaces that I can choose to make my day-to-day life better.

      So I think it's a blend of a few of those things is why I switch. But it also opened my eyes to how architects treat interiors people and, predominantly, women. And so, that's why I felt the need to participate in this advocacy-type role-- because I wanted them to be successful and to be heard and to have the most diverse voices in the room.

      LUC WING: Absolutely. And I think it's apparent when you look at organizations today. Some of the most successful organizations or countries are ran by women. Thank god for Shivani because she's organized my life. So it's fantastic. But I think I just want to touch-- it says something when a very well-known, successful businessman that are typically known as a real gritty dude, straightforward-- and I'm sure you guys all know "Mr. Wonderful" or Kevin O'Leary from Shark Tank. Well, I just want to read you this quote.

      And he says, it's not because I'm sexist- so it already starts off wrong. But it's not because I'm sexist, but it's because I'm getting better business returns. Men were setting targets that were not achievable, and I can attest for that. And maybe it's aggressive in our nature and how we work, but women don't waste time. And it's fantastic. And we also have women running countries. The prime minister of New Zealand, she's running an entire country while breastfeeding. That's amazing. And you think that that doesn't translate, or it's tougher than ladies in architecture world?

      So it's pretty fantastic to see how resilient women are. And we should definitely give them some more respect when it comes to that. But I believe we're going to start noticing, these organizations that are pushing females into leadership roles are going to be more successful, and it will be more of the standard model, I hope, that we start adopting. Which leads us in to the next topic. Good segue.

      We're talking about inclusion now. So it does touch on our first discussion point. But it's very important, I think, when we're talking about inclusion. It's one thing to say, oh, I believe in inclusion, and you're included. And it's another thing to actually include someone. I can tell Mackenzie, oh, yeah. You're included. Thanks for your opinion. Have a great day. But that's not including him.

      So we'll go ahead and get in our first question for this. And, Tenille, this one's for you. Being an African-American woman, especially in today's climate, have you ever had to ask yourself, do you feel like you really belong here? And, if so, I really want to know, how does that impact you as not only a professional, but as a human, having to deal with that?

      TENILLE BETTENHAUSEN: Yeah, I've asked myself that along my journey multiple, multiple times. I've been in the AEC industry for 20 years. Believe it or not, it's been 20 years.

      LUC WING: It doesn't look like it.

      TENILLE BETTENHAUSEN: Thank you And I have a degree in architecture. And there's been a few career pivots that I've made where I've asked myself, do I belong? And one of the ones that stands out the most to me was-- I took five years off to be at home with my daughters.

      We lived in southern California, and it's really expensive to provide child care. So it was literally one of my whole paychecks. And so, I was working just to pay for my childcare. And that didn't make any sense, so we decided I was going to stay home.

      And five to six years isn't really a long time. At least, I didn't think so. And when my daughter, my youngest one, was ready to go to kindergarten, I started to float my resume to firms to go back in, to be a designer and a project manager, which is where I left. And I was told that I was too rusty and that the technology had surpassed my ability, which is super ironic because, now, I work for a technology company.

      LUC WING: Thankfully.

      MALLARY WHITE: And you are using Revit now.

      TENILLE BETTENHAUSEN: I do. I did use Revit before. I just thought that was so strange. And I do know that, with the right leadership and mentorship, I probably could have worked through that. Like she said, I use it now. And so, I just think that I asked myself, at that point, do I belong? But I think I do. And I belong at the table. My voice belongs here. And if the industry is not ready for that, that's too damn bad.

      LUC WING: That is too damn bad. I'd say, way to go. Everyone get the little snap for that one. No, I completely hear what you're saying, Tenille. And it's wonderful that you've got back into it. And I think we need to be more supportive of that and be more flexible. Just recently, had my third child. And, thankfully, I work for a great company who had allowed me to take the six, eight, however many weeks I needed to support my wife because it was extremely hard for her, waking up all night and doing that stuff and having to work till-- so she didn't get the leave that I got.

      So it was pretty nice to have that. So thank you, guys.

      MALLARY WHITE: I will add one thing to that. One of my experiences is that, when I had my child, I was at the parenting class that you go to-- Baby and Me, or whatever it is. And when I was at the class, I said, OK. So how do I do breastfeeding? How do I pump? How do I pump and go to work? And the lady looked at me and said, are you going back to work? And I said, are you kidding me? Yeah, I have to. I live in California. I have to go back to work. Are you kidding me?

      And so, it really hit me, as a working mom and looking-- and people are still of that mindset that's where it's crazy to me.

      LUC WING: Yeah And it's getting better. My last firm, we had a lactation room for the new mothers. It was refreshing. They could work and still give their baby the proper nutrients. So that's fantastic. Just for sake of time, though, I'm going to go ahead and shove this over to you, Shivani, now. I want to ask you this. You're from a very rich, cultural background. And I know it's very diverse, as well. I know your family's been from all over the globe, almost.

      And on the global scale-- and now, with your new position, I'm sure, like Shir said, you run into tons and tons of male egos that may not be so willing to hear what you have to say. So do you ever feel yourself asking that same question. Do I really belong here? Do I have a seat at this table?

      SHIVANI SONI: Yeah, absolutely. Culture is made up of so many different elements. It creates your personality. In the work world, it's that, to be competent is looking at your ability to perform at something. But to be culturally competent is your ability to understand that individual, to understand their background, to understand why are they going about on certain things because for that is bringing in empathy, is bringing in to understand, oh, that's the way that they're talking about x, y, z. So there's nothing wrong with that.

      But, actually, if we take that time to actually listen to somebody else, and just to understand why they're thinking about that, it actually enhances our ability, as human beings, to connect and communicate better. I know, from my personal background, my cultural identity has played a part. In a positive side, there was-- once, when I was a junior and I was working behind my desk. And a client comes in and speaks to my boss. And they go, oh, there's an Indian there. Oh, she's clever, isn't it? So I took that as a positive.

      But there's nothing wrong to say my other colleagues were not clever, as well. Just because of my skin color, it doesn't mean my fellow colleagues are not clever, as well. But what I do think is it makes our identity-- if we just take that chance, that moment, just to sit down, just to listen to each other, I think we can actually be a lot more diverse, bring different perspectives to the table. And we can, actually, really make a, really, thriving work culture, as well.

      I know, for myself, if you ask the question, do I belong, I will turn around and say, yes, I do belong. Do I think the industry is ready? I think we can get there, but we still got a fight on our hands. So do I belong? Yes. Are we there yet? We're working towards it.

      LUC WING: Yeah, we are. We're getting there. But I think you touched on a fantastic point, and that's something that I really want to highlight for you guys. And it's a great segue, too. So thank you. But it's empathy. You have to practice empathy and understanding. Put yourself in their shoes so you can understand-- if I'm coming on the computer, 8:00 in the morning, with a bad attitude-- Shivani, she takes-- hey, how is your morning going and everything? Did your baby sleep well last night? And the answer is no, all the time. But--

      MALLARY WHITE: Every time.

      LUC WING: --it makes me smile that she cares to ask about my life. It's fantastic. We're not just straight to business. So thank you, again, for that. That's wonderful. Did any of the panelists have anything to add to the empathy aspect before I move on to the empathy slide?

      MALLARY WHITE: I was going to say, just be flexible. Just tying that back to the beginning points of being flexible with your technology and stuff. Just being tolerant and understanding other people's opinions and where they're coming from and being empathetic. It's going to be a big push, I think, in the future. Awesome. I absolutely agree. Which leads to our next topic. So, Shir, we keep hearing this word, empathy, over and over again. SO I wonder, how does empathy play a role when you're supporting others-- like how Mackenzie is a champion for change.

      How does empathy play a role when you're doing that in the office, and why do you feel it's so important that you show empathy?

      SHIR ERLICH: Yeah. We are constantly put in-- and I think, specifically, in America-- this competition stance. It's part of the American corporate culture to be competitive. Why is that? Why do we need to be fighting against each other when we really should be supporting each other? And we really need to shift that mindset and the way we work and not climb on top of each other, but lift each other up. And it's, sometimes, hard to do that. And we need to think about the problems that each other are having.

      And we need to stop being afraid to speak up to support each other. And, sometimes, we really need to scream and we need to shout and we need to be loud to be heard. When we're in the meeting-- I mentioned this in the beginning-- being the only female in the room or the only minority, the only person that looks like you. And, a lot of times, what comes with that is people are going to be talking over you, taking credit for what you said, mansplaining-- I know we've all been there.

      LUC WING: Guilty

      SHIR ERLICH: Not giving each other a chance to speak or undervaluing what you bring to the table. And it needs to be more than just you that's sitting in that room and speaking up and shouting, this isn't right. And those in the majority, whether that is about your skin color or your gender, needs to help those in the minority. We need to think about what each other are facing, whether that be child care, whether that be other family transitions in your life-- things like long commute times that a lot of us, maybe, not so much have, but used to have. Things like workplace harassment, which is hard to talk about, nursing mothers, like we talked about, just to name a few.

      How are we supporting each of those individuals? Sometimes, we need to take a step back and put ourselves in each other's shoes to try to understand how they're feeling and what they need and how we can support them. And let's remember that we want to remind each other that we're not alone, that we're not the only one in the room. But there's a lot of us out there, and we need to support one another in that process.

      LUC WING: That's absolutely it. We all need that ally, and we need a support system. And that comes back to something you mentioned on earlier, Mackenzie. And I want to get your perspective on this because, like you said, you work in a female-dominated industry. And you are, maybe, the minority. But how are you still that ally and the voice to the people you work with?

      MACKENZIE MCCULLOCH: I'm a male, and I work in a group of people within a larger design community that is male-dominated. But I'm around women all day long, and we are the people who need to speak on behalf of those types of projects. I think that something that Shir said-- she said it yesterday, and I hadn't really heard it until yesterday-- about competition.

      And I set off on my career. I'm a competitive person. I want to win. I want to be the best. And I always thought that was something that I had to drive myself. And, I think, when I realized that all five of us can win and we can win together and be supported, it made me really think about the way that I presented ideas or talked in a room. It's very important.

      I am word vomit. If you can't tell, by the way, I'm speaking today. And so, my first reaction is to speak. But my first reaction should be wait and see if someone who is not comfortable speaking or feels like they can't be heard wants to speak first, and thinking about opportunities like that.

      I've been in so many situations where we're presenting a project to the rest of the architecture team and my teammate, who is usually a female, will send me a Teams message and be like, say this idea or come up with this. And I'm like, you say it. You should be able to say it. But we have to make those spaces comfortable for those people to feel like they can say that. If they're in a room of all white men and they're the only female in the room or the only person of color in the room, they're not going to share their idea without some sort of support or knowing that you have their back in that situation.

      MALLARY WHITE: I'm guilty of that. Definitely.

      LUC WING: Absolutely.

      SHIVANI SONI: Can I just interject there? I just want to say that I so resonate with what both of you guys are saying. My vocal chords are so tired to shout every time, to listen to my voice. But I just want to say that, Mackenzie, what you just spoke there, in supporting each other, I respect that. I respect that of you, and I feel like we need more of that support network where you adjust my crown and I adjust your crown.

      LUC WING: That's a good one.

      SHIVANI SONI: We need more people like you to allow others to speak or bring them forward, as well.

      LUC WING: Yeah. That's wonderful. No, I completely agree, and it's fantastic. Thank you, guys, for sharing that. I do think that something that we need to work on is being the ally and being supportive.

      We just had this whole thing last year, but when you're complacent or you're quiet and you see something going wrong, you are just as guilty as the person committing the crime. So if you see someone disrespecting your colleague, be a person. Stand up and go stand up for them. And those are true leadership qualities. And I think that's why Mackenzie is doing fantastic in his career because he's not worried about where Mackenzie goes. He's worried about where his team goes. And leadership notices that. It's not I, I, I. It's we, we, we.

      SHIR ERLICH: When your team succeeds, you succeed.

      LUC WING: How many corny ones can we come up with teamwork? Teamwork makes the dream work.

      SHIR ERLICH: Teamwork makes the dream work.

      MACKENZIE MCCULLOCH: I'm sticking with the crowns. I just want--

      SHIR ERLICH: I like the crowns.

      MACKENZIE MCCULLOCH: --to keep going with the crowns.

      LUC WING: I like the crowns, yes.

      SHIR ERLICH: I like that.

      LUC WING: But that brings it up, in that we're going to talk a little bit about diversity, which is the focus of our next topic. And I'm going to bring up a topic you brought up earlier. When you're going to school or when I'm lecturing at my local university I look out and I see a beautifully rich, diverse class-- people from all over the globe speaking different languages, different ideas, different strategies that they approach the problems with. But, like you said, it does not translate to the workforce.

      When I get to the workforce, my office was all white males. And I was the minority. So it's difficult to translate into that. And so, I want to go ahead and ask Mallary because I think you do a fantastic job, at Microdesk, promoting diversity and your hiring practice supports our message and our goals. And so, I want to ask you, how do you think us, as a company, how we address-- maybe not us, as a company, but how should organizations address diversity?

      MALLARY WHITE: Well, first of all, we can all do better. And if you haven't noticed yet, we're all going to have love letters to Microdesk because we love working there. But I'm a bit partial. I love working at Microdesk. I've been there for about eight years. And I'm a millennial. I should have hopped, at least, four times by now, to different companies. And I haven't left because I've found it challenging, diverse-- not only in the collaborative teams that I'm working with, but also, the projects. I'm excited to work. I'm excited to come to work every day.

      And eight years is a long time, when you think about it, from my perspective. I will say, when I'm hiring or I'm interviewing there, I'm not looking at-- maybe I'm an extremist. I'm from Mississippi. I moved to New York, and then, I moved to LA. I'm not your typical southern white lady. No

      LUC WING: Offense.

      MALLARY WHITE: Yeah. No offense. I want to pull from all different cultures, and diversity is, really, a big deal to me. I have a little boy at home. I pick and choose, from different cultures, what I'm going to expose him to. And not just your typical what you're-- go to church every Sunday and do what you're supposed to do. I love to pull things from different cultures, like-- I love the Mexican culture. I'm going to I'm going to butcher this, but I love the ofrenda.

      LUC WING: It's OK.

      MALLARY WHITE: Whether you believe it or not, you have that in your house, probably, with where you keep all your pictures. And it's amazing. And I think that that's a really good thing to think about when you're thinking about how to incorporate diversity into your everyday life, so that you are exposed to different things. With that said, I will say, in our hiring practices, I personally look at the skill set, the personality. Are you collaborative? Do you have a giant ego? Because more than likely, I don't want to work with you if you have a giant ego.

      And those are the criteria that I look at. Do you know your stuff? Do you know Revit? Do you know Navisworks? Whatever it is we're looking for, and I make sure to look at that before I look at anything else. I will say that there's some quick fixes, and we can all do better. But we need to think about making little changes, like exposure to different cultures and things, maybe, in your hiring pool that you're pulling from.

      LUC WING: And not just checking the boxes, but being diligent about that. I think that's wonderfully said. And so, I think that brings us to the next question is, how are we going to flip this script? And so, I'm going to follow up with you on this and say-- well, OK. How can we become gender equality champions, then?

      MALLARY WHITE: I think that there's several approaches you can take. Number one, support, supportive initiatives, mentorships. My mentee is sitting right here. I have other mentors of myself that-- they don't even know I exist. I'm watching them online. One of them is Reshma Saujani, and she's the woman who came up with Girls Who Code. The other one is-- and she probably has no idea I exist-- Tracy Young. She is the owner and co-founder of PlanGrid. They are both so charismatic and can speak on their subject matter so eloquently.

      I follow everything that they do, and that's where I mimic and mirror that mentorship. It's a one-way mentorship, obviously. But the other thing is being more collaborative. Listen to everybody's opinion in the room before we make a huge decision. Two heads are better than one, always. The other thing is representation matters. Being exposed and having exposure to different cultures and different ideas-- just listen. Be empathetic. You're going to hear that message all day long in here. And the other thing, the bigger thing is-- and this is for women and minorities, in particular-- socialization and conditioning.

      Letting women know that it's OK to fail. You can get right back up and do it again. Also, just letting them know that it's OK to ask for what you want. Don't sit in the back. Come up front, ask for what you want. Women are not conditioned to do that. We want to wait and sit back and hope that someone notices that we're doing a good job and we're going to get praise for that. No, we're going to have to be loud. It's time to stand up and let everybody hear your voice.

      LUC WING: Absolutely. And I think that's why your team is so successful, Mallary. And I believe working with a lot of folks on your team, that they really enjoy working for someone who cares about them and takes their opinions and concerns into account, especially when growing their team. But, Tenille, I'm going to shift to you. Just the same question. I want to get your perspective, being a minority female in our industry. And maybe not from the managerial role, but from a colleagues role, how can you support and make genuine efforts on flipping the script for diversity and inclusion?

      TENILLE BETTENHAUSEN: I love that term. I love flipping the script. That's awesome. I think that-- at least, from the organizational standpoint-- we have to do better at attracting and retaining diverse talent, which is a whole different Oprah, and we do not have time to get into that. I have thoughts, though.

      LUC WING: I got compared to Oprah. Let's go.

      SHIR ERLICH: Tune in next year.

      TENILLE BETTENHAUSEN: Yeah. But we have to just be better as an industry, attracting and retaining talent and, I think, also providing role models. For me, when I grew up, there were no female role models that were architects. The only architect on TV was Mike Brady from The Brady Bunch, and he was white and male. So I think that we just have to do better. And this is a shameless plug, but I'm writing a kid's book about diversity in architecture.

      LUC WING: Where can we find this book, Tenille?

      TENILLE BETTENHAUSEN: Amazon.

      LUC WING: All right.

      [LAUGHTER]

      TENILLE BETTENHAUSEN: It's due out November 8. You can go on Amazon.

      MALLARY WHITE: It drops on November 8.

      TENILLE BETTENHAUSEN: Yes. This panel does not promote or support or sponsor my book. I went into the stores to buy a book for my daughters, and I didn't see any diverse books on the shelf in our industry. And so, I had just read a quote or an article that said that 0.04% of licensed architects in the United States are African-American women. That's not even a whole percent. 0.04.

      MALLARY WHITE: That's less than half a person.

      TENILLE BETTENHAUSEN: Is that even a person? I'm not even sure. So the book was born there. And I wanted my girls to see themselves in those roles. But I also wanted her son to see those colors in those roles because we have to normalize that happening. And so--

      MALLARY WHITE: I mean, when I was young, I didn't even know architecture existed. I come from a small town in northeast Mississippi. And it didn't even occur to me to join and be like, I want to be an architect. It was like, be a doctor or a lawyer--

      SHIR ERLICH: Veterinarian.

      MALLARY WHITE: --or a nurse or something.

      LUC WING: A nurse, yeah. Very common.

      MALLARY WHITE: Something a typical woman might do. A teacher. Something like that. Not to knock any of those professions.

      LUC WING: No, we're thankful that you broke that barrier and you came into the technology world because, all too often, I think people do feel like they're limited and can't explore. And, as we said, guys, representation matters. You feel you have to see someone in that position so you know you can be there. And I really love that you actually took the time and wrote that book for your daughters. When I go with my sons to the store, we go to Target. And the diversity section, it's so tiny. And there's very few options on what they can do. My son's told to be an athlete all the time.

      TENILLE BETTENHAUSEN: It's called Maybe I'll be An Architect.

      LUC WING: There you go.

      TENILLE BETTENHAUSEN: Sorry, sorry.

      LUC WING: Great. No, I love it.

      MALLARY WHITE: It's out on Amazon.

      LUC WING: No, that's fantastic. Thank you. Really, it's exciting to hear that. And I'm going to buy that book. And I think all you guys should, too, maybe. So they were great points, all, and they're interesting.

      But I wanted to bring up just one quote to cue this conversation on. So according to a study from Forbes, organizations with inclusive hiring processes-- so here's the stats; be ready-- generate decisions twice as fast, spending 50% less time in meetings. And they also found that these teams make better business decisions 87% of the time. And those business decisions yield 60% better results every time.

      So that's better results than we're getting from AI at the moment. That's something we can actually do and make a difference. And I think it's really important that we address that and we change the way we think. So, Tenille, I want to hear your thoughts, I guess, on diversity as a factor when you're looking at an organization and you're going to be accessing your career path, moving forward.

      TENILLE BETTENHAUSEN: Sure. I'm getting all these really weird questions.

      LUC WING: Sorry. That one's a little random. I threw that in there. Sorry.

      TENILLE BETTENHAUSEN: Thanks.

      [LAUGHTER]

      Oh, can you advance the slide? I have a-- yay. OK, this is my favorite slide. So I think, on a global level, we cannot afford to not be all hands on deck. This is a 2018 census report. They actually predicted that white people are going to be in the minority by 2045. And so, you could see on my chart that I created-- the minority numbers add up to 50.3. So we really can't afford to not be more diverse in our organizations. And I think that if we're not, we're going to be totally left behind.

      Because if owners and developers are minority, they're looking for diverse teams. They're looking for people that understand what the community needs, understands all of it, all the things that come with developing in areas like LA, Detroit--

      MALLARY WHITE: New Orleans.

      TENILLE BETTENHAUSEN: --New Orleans, right. And so, I think that we have time. 2045 is not around the corner. Well, might be around the corner. I don't know. We lost some years. But I think that we have time to diversify our teams. And actually, just last week, I was on a call with a prospective client. And we asked them, what are they looking for in a future partner? And she said, a multitude of things that, of course, I took good, copious notes of.

      But she said that they're looking for a diverse partner, which completely floored me because our clients are asking for that. And so, your clients are going to be asking for that, as well. So I think we have some work to do, but we do have some time.

      LUC WING: That's fantastic. And I hope we see it sooner than later. And it's great that our clients are asking for it because that's what's going to drive change, I think, more, as well. So I know, guys, we only have 10 minutes left. We have a ton more content. So I'm just going to ask the panelists if we can just make our answers a little more concise, just for the final. So, hopefully, we get through and I don't have to cut a question. But, either way, we're going to get through this.

      So on to life balance, which is what we touched on earlier. At work, life balance-- organizations, they have to understand, in order to see results that they want, that they must understand we're all humans. We cannot work 12 hours a day, six days a week. It burns you out, and you're going to make mistakes. And they're going to pay more money fixing those mistakes. And we all know life happens outside of work, whether you have three kids, or you're a dog mom, or your yoga class or your groups are meeting, you have a life, and you should have a life outside of work.

      So this does not, really, just affect only minorities. It affects everyone. And I want to go ahead and direct this one to you, Shir. As an industry, how can we do better to support that transition when we're out of the workforce, when life does happen?

      SHIR ERLICH: That's a really good question because I think that a lot of us have a lot of fears in these times of transition, whether you're transitioning between work and school or work and taking time off for a family. Or maybe it's just a sabbatical. Who knows? Mental health, right? And so, I know I have a lot of fear, and a lot of women have a lot of fear, about what's going to happen when I take time off. Is my financial growth going to be affected? Is my career growth going to be affected? And we need to make sure that there's systems in place to support us when life happens. We want to have a life.

      And just because somebody has the ability to work long hours-- maybe they don't have kids at home or a dog-- does that mean that they're more qualified?

      MALLARY WHITE: We shouldn't have to take the motherhood penalty.

      SHIR ERLICH: Yeah. Should we value those toxic traits of long hours, like we said, in school? That reflects in the workforce. Or should we be promoting healthy lifestyles, valuing those who can actually get all their work done in time? And I know, at Microdesk-- here's my love letter to Microdesk. I think that we do a really good job about putting a lot of systems in place to support that-- to support a healthy work environment, supporting employees to only work eight hours a week, to have a lot of tools in place to help us succeed, like trust, for example-- which is a big part of that healthy work environment.

      Allowing us to have flexible working hours, so we can take that time off to go to the doctor's appointment, to pick up our kids from school. And it doesn't matter when you work. I mean, that's Microdesk's culture. It doesn't matter when you work, as long as you get the work done. Because, at the end of the day, that's all that really matters. And another thing that Microdesk is really good about is being able to give us or support us to have classes, pay for us to have classes. That's what they did for me, and that's what helped me grow my organization.

      And the leaders that I had, thank god, pushed me, saw the potential in me, gave me the ability to take classes, to learn new skills, which allowed me to grow into this new role in our global technology unit that I would have never had before. And we need to make sure that other people have that in place. Those are things that are tangible that you can implement right now in your organizations. The flexibility, the trust, the support, opportunities for growth. These are small changes to help support women and, really, everybody within your organizations.

      LUC WING: Absolutely. And just on that same perspective, Mallary, from a managerial side-- I work with someone on your team who is absolutely nocturnal. But he's a fantastic employee. I think we all know what we're talking about. But how do you support that, and how do you manage someone who wants to work at nights?

      MALLARY WHITE: First of all, I need to know who that is.

      LUC WING: Yes, we do. He is amazing, by the way.

      MALLARY WHITE: First of all, like I like to think of this as when life happens. It's not just about what qualifies as a life event for your insurance benefits. It's not just marriage or having a baby. What if you need to take time off for mental health? What if you need to take off time because your dog died or you're-- maybe, your dog has mental health issues? I don't know. Mine does. But there's some quick fixes and there's some tangibles that I want you to be able to take away today that you can make that are really quick fixes.

      So first up, employee well-being. Make sure that you're checking in with your teams. Make sure they're not going crazy and make sure that they're taking those breaks. You're supporting the taking of the breaks and making sure that they are taking their time off. A lot of people push through. And American culture is go, go, go. We must do it. We must get done, but you've got to push through. I know I'm sick and up here on the stage, but let them take time off to get better. You're going to get a better result in the long run.

      Not glorifying overworking, which is what I just said. If you're supportive and leading by example-- which is another one-- they won't be burnt out at the end of the day. One of the other things that is a little controversial, I guess, but we should definitely talk about it because it should be normalized-- getting rid of your toxic employees. If someone has entered into a team and they are creating cancer within that team, even though they may be the best person for that particular task, think about how that's really affecting your entire company and your teams and how they collaborate.

      And lastly, ask your employees what they need to be supported. Ask them. Say, what do you need? Well, how can I support you? Do you need to come in an hour late because you have to drop your kid off, or do you need to leave for kid activities or whatever? Just having that flexible work environment and having an understanding and empathetic leader-- it makes all the difference in the world.

      MACKENZIE MCCULLOCH: Ask them, and then, deliver on that. Don't just ask them and be like, oh, that's great. Still, come in at 8:00 AM.

      LUC WING: No empty promises.

      MALLARY WHITE: Yeah, absolutely. If you have people come in-- if you're in the model shop until 12:00 at night, they'll be saying, hey, come in at 9:00 AM. Be understanding of what's going on.

      LUC WING: Absolutely. And, guys, I apologize. I'm going to have to cut some of these questions out. We have five minutes. I'm going to go ahead and jump in our presentation real quick. But go ahead, guys. This is what we were talking about with flexibility about how it remains the strongest and the most underrepresented groups. So take a look at this stat. You guys get the slide deck afterwards. There's tons of great content. We would love to nerd out with you afterwards, as well. But just for sake of time, I'm going to go ahead and just skip down because I think this one is a big one, Shivani. Glass ceilings.

      It feels like, as an industry, as a whole, we still, perhaps, got a long way to go to break these glass ceilings and how we transform work to foster this environment and foster confidence and support equality. So, Shivani, what can we collectively do to help break those glass ceilings?

      SHIVANI SONI: That's so much that I can actually say into this right. But just for time, glass ceilings are meant to be broken. Full stop, glass ceilings are meant to be broken. But it is down to all of us all, as individuals, to make sure that we can break the glass ceilings. But there's plenty of studies out there that actually showcases, actually, a diverse team in the executive board actually outperforms their competitors by 35%. Why?

      Because, as I said earlier, you're bringing different perspectives to the table. But when we, actually, break and actually say, actually, let's bring these different perspectives, let's bring these different types of mindsets together, you're actually improving not only your work morale, but actually, the performance of your employees, as well. So I think we do need to break glass ceilings. We need to encourage each other to speak about it and actually be, as Mallory and all of us have actually said, be empathetic and be open to listening. Because we need to do it collectively, together, though.

      LUC WING: And I think we can all say that we really appreciate the passion on that. And it comes across when you speak, Shivani. I'm going to get a real quick stat in there. I read somewhere-- the US labor market statistics-- that only 16% of the AEC firms hold women in C-suite positions. That's only 16%. So just a quick yes or no, Tenille, and, maybe, a quick brief, how do you feel we navigate this industry? Do you feel we have the right support to increase that number? Is that good enough?

      TENILLE BETTENHAUSEN: No.

      LUC WING: No, it's not, right?

      TENILLE BETTENHAUSEN: No, it's not. That's it. No.

      LUC WING: No. OK, thank you very much, Tenille.

      [LAUGHTER]

      SHIR ERLICH: Clear and concise-- no.

      LUC WING: So what I'm going to go ahead and do-- because I want you guys to have some action items today. And we know that glass ceilings are meant to be broken and diversity matters. I think we've covered these points really, really, really clear. But now, I'm going to ask each one of these panelists to give you guys an action item today-- so take home, back to your office, and adopt. Get it spread.

      But I'm going to challenge each of you panelists to give them something to take back to their office so they can use it in something tangible. Mackenzie, would you go ahead and just kick us off?

      MACKENZIE MCCULLOCH: Sure. Look for a person who doesn't look like you and ask them their opinion. Get to know them as a person. They have something to say from a different perspective than you do. And I'm going to go quick so we all get one.

      LUC WING: Oh, I'm sorry.

      MALLARY WHITE: Shivani.

      LUC WING: I was supposed to keep-- yeah, Shivani.

      SHIVANI SONI: I'll just follow on from that. I'll say be intentional. Do not make it as a tick box exercise. You're saying DEI is important? Actually go out and actually act on it. Those little, small steps that you think is not big? Actually, they're going to build up, and they're going to help shape your culture of your organization and the performance of your employees.

      LUC WING: Beautifully said. Tenille.

      TENILLE BETTENHAUSEN: Get comfortable with being uncomfortable. No longer can we say, oh, that triggers me. I don't want to talk about it. We have to get comfortable with being uncomfortable. And we need to ask ourselves, are we doing something? Are we doing anything to make this better?

      LUC WING: Absolutely. And Mallary.

      MALLARY WHITE: I would say please leave here, leading with empathy. Lead by empathy. Think about asking people what's going on and being empathetic and, maybe, even sympathetic.

      LUC WING: Absolutely. Beautifully said. And last but not least, wonderful Shir.

      SHIR ERLICH: Lastly, have accountability for change. And make diversity a goal. Set those realistic goals, tangible goals, well-defined goals, and make it a part of your review process. Make your leaders think about it. And we need to bring it up, talk about it. Yeah. Don't assume that the other person is thinking what you're thinking. So shout and be loud. And realize that it takes time and it's not going to happen overnight.

      And I just want to end with this one quote by Deborah Burke, who's the dean of architecture at Yale. "We won't see the culture change immediately, but we will see the results."

      LUC WING: Absolutely. Ah, that gave me the goosebumps. I love it. So I'm going to go ahead and just pass it on real quick because I think this is a major point that we all wanted to get across today. Representation matters, guys. It needs to be ingrained in all of our cultures and in our workforce. That's the next little shameless plug. But, for now, I'm just going to go ahead and end it up. I want to say speak up. Make your voice heard. This is not just for the minorities, but it's for the majorities. You have to stand up for what you see-- inequalities or injustices.

      You see something? You hear something? Don't sit quiet. You need to sit up and support your colleagues. Create an open learning culture to educate each other about different cultures, maybe, personal struggles or disabilities, et cetera. And you'll actually be surprised on the impact this will have at your firm and in your relationships with your colleagues, as well. So consider implementing a push-pull strategy with leadership, meaning that your demand is driving these new policies coming out. You need to hold them accountable.

      And it's about time we stop asking. We stop asking. We just need to start demanding and taking it. And we need to take it for ourselves, and we have to make a better workplace. Otherwise, our industry is in a-- got a bad future ahead of it. So this will conclude our session today, and we're actually looking forward to engaging with all of you guys afterwards. I know there's a ton, but if you guys want to line up and come meet or-- no, just kidding. However that works out. But we'd love to get to meet with you all. We'll see you guys all at, tonight, the evening events.

      And before you go, one final shameless plug. Meet us tonight, directly, in the VR for in the metaverse. This was all created by our fantastic gentleman right here, Felix, in the front row. Raise your hand. Give the love. He built out the entire-- was it, Felix? You built out the entire expo and, plus, our booths. And you can see all the content we have provided today, as well, all in the metaverse.

      And last but not least, win an Oculus VR headset. Woo. It's super cool. You can actually host meetings virtually, do charrettes, community engagement. A lot of good uses for BIM and VR. So with that, guys, thank you all so much for being here today. I apologize for being a bad moderator and being two minutes over. But hope you guys had a good one. Thank you.

      ______
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      쿠기 기본 설정

      오토데스크는 고객의 개인 정보와 최상의 경험을 중요시합니다. 오토데스크는 정보를 사용자화하고 응용프로그램을 만들기 위해 고객의 본 사이트 사용에 관한 데이터를 수집합니다.

      오토데스크에서 고객의 데이터를 수집하고 사용하도록 허용하시겠습니까?

      오토데스크에서 사용하는타사 서비스개인정보 처리방침 정책을 자세히 알아보십시오.

      반드시 필요 - 사이트가 제대로 작동하고 사용자에게 서비스를 원활하게 제공하기 위해 필수적임

      이 쿠키는 오토데스크에서 사용자 기본 설정 또는 로그인 정보를 저장하거나, 사용자 요청에 응답하거나, 장바구니의 품목을 처리하기 위해 필요합니다.

      사용자 경험 향상 – 사용자와 관련된 항목을 표시할 수 있게 해 줌

      이 쿠키는 오토데스크가 보다 향상된 기능을 제공하고 사용자에게 맞는 정보를 제공할 수 있게 해 줍니다. 사용자에게 맞는 정보 및 환경을 제공하기 위해 오토데스크 또는 서비스를 제공하는 협력업체에서 이 쿠키를 설정할 수 있습니다. 이 쿠키를 허용하지 않을 경우 이러한 서비스 중 일부 또는 전체를 이용하지 못하게 될 수 있습니다.

      광고 수신 설정 – 사용자에게 타겟팅된 광고를 제공할 수 있게 해 줌

      이 쿠키는 사용자와 관련성이 높은 광고를 표시하고 그 효과를 추적하기 위해 사용자 활동 및 관심 사항에 대한 데이터를 수집합니다. 이렇게 데이터를 수집함으로써 사용자의 관심 사항에 더 적합한 광고를 표시할 수 있습니다. 이 쿠키를 허용하지 않을 경우 관심 분야에 해당되지 않는 광고가 표시될 수 있습니다.

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      타사 서비스

      각 범주에서 오토데스크가 사용하는 타사 서비스와 온라인에서 고객으로부터 수집하는 데이터를 사용하는 방식에 대해 자세히 알아보십시오.

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      반드시 필요 - 사이트가 제대로 작동하고 사용자에게 서비스를 원활하게 제공하기 위해 필수적임

      Qualtrics
      오토데스크는 고객에게 더욱 시의적절하며 관련 있는 이메일 컨텐츠를 제공하기 위해 Qualtrics를 이용합니다. 이를 위해, 고객의 온라인 행동 및 오토데스크에서 전송하는 이메일과의 상호 작용에 관한 데이터를 수집합니다. 수집하는 데이터에는 고객이 방문한 페이지, 시작한 체험판, 재생한 동영상, 구매 내역, IP 주소 또는 장치 ID, 이메일 확인율, 클릭한 링크 등이 포함될 수 있습니다. 오토데스크는 이 데이터를 다른 소스에서 수집된 데이터와 결합하여 고객의 판매 또는 고객 서비스 경험을 개선하며, 고급 분석 처리에 기초하여 보다 관련 있는 컨텐츠를 제공합니다. Qualtrics 개인정보취급방침
      Akamai mPulse
      오토데스크 사이트에서 고객의 행동에 관한 데이터를 수집하기 위해 Akamai mPulse를 이용합니다. 여기에는 고객이 방문한 페이지, 시작한 체험판, 재생한 동영상, 구매 내역, IP 주소 또는 장치 ID 및 오토데스크 ID가 포함될 수 있습니다. 오토데스크는 사이트 성과를 측정하고 고객의 온라인 경험의 편리함을 평가하여 기능을 개선하기 위해 이러한 데이터를 이용합니다. 또한, 이메일, 고객 지원 및 판매와 관련된 고객 경험을 최적화하기 위해 고급 분석 방법도 사용하고 있습니다. Akamai mPulse 개인정보취급방침
      Digital River
      오토데스크 사이트에서 고객의 행동에 관한 데이터를 수집하기 위해 Digital River를 이용합니다. 여기에는 고객이 방문한 페이지, 시작한 체험판, 재생한 동영상, 구매 내역, IP 주소 또는 장치 ID 및 오토데스크 ID가 포함될 수 있습니다. 오토데스크는 사이트 성과를 측정하고 고객의 온라인 경험의 편리함을 평가하여 기능을 개선하기 위해 이러한 데이터를 이용합니다. 또한, 이메일, 고객 지원 및 판매와 관련된 고객 경험을 최적화하기 위해 고급 분석 방법도 사용하고 있습니다. Digital River 개인정보취급방침
      Dynatrace
      오토데스크 사이트에서 고객의 행동에 관한 데이터를 수집하기 위해 Dynatrace를 이용합니다. 여기에는 고객이 방문한 페이지, 시작한 체험판, 재생한 동영상, 구매 내역, IP 주소 또는 장치 ID 및 오토데스크 ID가 포함될 수 있습니다. 오토데스크는 사이트 성과를 측정하고 고객의 온라인 경험의 편리함을 평가하여 기능을 개선하기 위해 이러한 데이터를 이용합니다. 또한, 이메일, 고객 지원 및 판매와 관련된 고객 경험을 최적화하기 위해 고급 분석 방법도 사용하고 있습니다. Dynatrace 개인정보취급방침
      Khoros
      오토데스크 사이트에서 고객의 행동에 관한 데이터를 수집하기 위해 Khoros를 이용합니다. 여기에는 고객이 방문한 페이지, 시작한 체험판, 재생한 동영상, 구매 내역, IP 주소 또는 장치 ID 및 오토데스크 ID가 포함될 수 있습니다. 오토데스크는 사이트 성과를 측정하고 고객의 온라인 경험의 편리함을 평가하여 기능을 개선하기 위해 이러한 데이터를 이용합니다. 또한, 이메일, 고객 지원 및 판매와 관련된 고객 경험을 최적화하기 위해 고급 분석 방법도 사용하고 있습니다. Khoros 개인정보취급방침
      Launch Darkly
      오토데스크 사이트에서 고객의 행동에 관한 데이터를 수집하기 위해 Launch Darkly를 이용합니다. 여기에는 고객이 방문한 페이지, 시작한 체험판, 재생한 동영상, 구매 내역, IP 주소 또는 장치 ID 및 오토데스크 ID가 포함될 수 있습니다. 오토데스크는 사이트 성과를 측정하고 고객의 온라인 경험의 편리함을 평가하여 기능을 개선하기 위해 이러한 데이터를 이용합니다. 또한, 이메일, 고객 지원 및 판매와 관련된 고객 경험을 최적화하기 위해 고급 분석 방법도 사용하고 있습니다. Launch Darkly 개인정보취급방침
      New Relic
      오토데스크 사이트에서 고객의 행동에 관한 데이터를 수집하기 위해 New Relic를 이용합니다. 여기에는 고객이 방문한 페이지, 시작한 체험판, 재생한 동영상, 구매 내역, IP 주소 또는 장치 ID 및 오토데스크 ID가 포함될 수 있습니다. 오토데스크는 사이트 성과를 측정하고 고객의 온라인 경험의 편리함을 평가하여 기능을 개선하기 위해 이러한 데이터를 이용합니다. 또한, 이메일, 고객 지원 및 판매와 관련된 고객 경험을 최적화하기 위해 고급 분석 방법도 사용하고 있습니다. New Relic 개인정보취급방침
      Salesforce Live Agent
      오토데스크 사이트에서 고객의 행동에 관한 데이터를 수집하기 위해 Salesforce Live Agent를 이용합니다. 여기에는 고객이 방문한 페이지, 시작한 체험판, 재생한 동영상, 구매 내역, IP 주소 또는 장치 ID 및 오토데스크 ID가 포함될 수 있습니다. 오토데스크는 사이트 성과를 측정하고 고객의 온라인 경험의 편리함을 평가하여 기능을 개선하기 위해 이러한 데이터를 이용합니다. 또한, 이메일, 고객 지원 및 판매와 관련된 고객 경험을 최적화하기 위해 고급 분석 방법도 사용하고 있습니다. Salesforce Live Agent 개인정보취급방침
      Wistia
      오토데스크 사이트에서 고객의 행동에 관한 데이터를 수집하기 위해 Wistia를 이용합니다. 여기에는 고객이 방문한 페이지, 시작한 체험판, 재생한 동영상, 구매 내역, IP 주소 또는 장치 ID 및 오토데스크 ID가 포함될 수 있습니다. 오토데스크는 사이트 성과를 측정하고 고객의 온라인 경험의 편리함을 평가하여 기능을 개선하기 위해 이러한 데이터를 이용합니다. 또한, 이메일, 고객 지원 및 판매와 관련된 고객 경험을 최적화하기 위해 고급 분석 방법도 사용하고 있습니다. Wistia 개인정보취급방침
      Tealium
      오토데스크 사이트에서 고객의 행동에 관한 데이터를 수집하기 위해 Tealium를 이용합니다. 여기에는 고객이 방문한 페이지, 시작한 체험판, 재생한 동영상, 구매 내역 및 IP 주소 또는 장치 ID가 포함될 수 있습니다. 오토데스크는 사이트 성과를 측정하고 고객의 온라인 경험의 편리함을 평가하여 기능을 개선하기 위해 이러한 데이터를 이용합니다. 또한, 이메일, 고객 지원 및 판매와 관련된 고객 경험을 최적화하기 위해 고급 분석 방법도 사용하고 있습니다. Upsellit
      오토데스크 사이트에서 고객의 행동에 관한 데이터를 수집하기 위해 Upsellit를 이용합니다. 여기에는 고객이 방문한 페이지, 시작한 체험판, 재생한 동영상, 구매 내역 및 IP 주소 또는 장치 ID가 포함될 수 있습니다. 오토데스크는 사이트 성과를 측정하고 고객의 온라인 경험의 편리함을 평가하여 기능을 개선하기 위해 이러한 데이터를 이용합니다. 또한, 이메일, 고객 지원 및 판매와 관련된 고객 경험을 최적화하기 위해 고급 분석 방법도 사용하고 있습니다. CJ Affiliates
      오토데스크 사이트에서 고객의 행동에 관한 데이터를 수집하기 위해 CJ Affiliates를 이용합니다. 여기에는 고객이 방문한 페이지, 시작한 체험판, 재생한 동영상, 구매 내역 및 IP 주소 또는 장치 ID가 포함될 수 있습니다. 오토데스크는 사이트 성과를 측정하고 고객의 온라인 경험의 편리함을 평가하여 기능을 개선하기 위해 이러한 데이터를 이용합니다. 또한, 이메일, 고객 지원 및 판매와 관련된 고객 경험을 최적화하기 위해 고급 분석 방법도 사용하고 있습니다. Commission Factory
      Typepad Stats
      오토데스크 사이트에서 고객의 행동에 관한 데이터를 수집하기 위해 Typepad Stats를 이용합니다. 여기에는 고객이 방문한 페이지, 시작한 체험판, 재생한 동영상, 구매 내역, IP 주소 또는 장치 ID 및 오토데스크 ID가 포함될 수 있습니다. 오토데스크는 사이트 성과를 측정하고 고객의 온라인 경험의 편리함을 평가하여 기능을 개선하기 위해 이러한 데이터를 이용합니다. 또한, 이메일, 고객 지원 및 판매와 관련된 고객 경험을 최적화하기 위해 고급 분석 방법도 사용하고 있습니다. Typepad Stats 개인정보취급방침
      Geo Targetly
      Autodesk는 Geo Targetly를 사용하여 웹 사이트 방문자를 가장 적합한 웹 페이지로 안내하거나 위치를 기반으로 맞춤형 콘텐츠를 제공합니다. Geo Targetly는 웹 사이트 방문자의 IP 주소를 사용하여 방문자 장치의 대략적인 위치를 파악합니다. 이렇게 하면 방문자가 (대부분의 경우) 현지 언어로 된 콘텐츠를 볼 수 있습니다.Geo Targetly 개인정보취급방침
      SpeedCurve
      Autodesk에서는 SpeedCurve를 사용하여 웹 페이지 로드 시간과 이미지, 스크립트, 텍스트 등의 후속 요소 응답성을 측정하여 웹 사이트 환경의 성능을 모니터링하고 측정합니다. SpeedCurve 개인정보취급방침
      Qualified
      Qualified is the Autodesk Live Chat agent platform. This platform provides services to allow our customers to communicate in real-time with Autodesk support. We may collect unique ID for specific browser sessions during a chat. Qualified Privacy Policy

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      사용자 경험 향상 – 사용자와 관련된 항목을 표시할 수 있게 해 줌

      Google Optimize
      오토데스크는 사이트의 새 기능을 테스트하고 이러한 기능의 고객 경험을 사용자화하기 위해 Google Optimize을 이용합니다. 이를 위해, 고객이 사이트를 방문해 있는 동안 행동 데이터를 수집합니다. 이 데이터에는 고객이 방문한 페이지, 시작한 체험판, 재생한 동영상, 구매 내역, IP 주소 또는 장치 ID, 오토데스크 ID 등이 포함될 수 있습니다. 고객은 기능 테스트를 바탕으로 여러 버전의 오토데스크 사이트를 경험하거나 방문자 특성을 바탕으로 개인화된 컨텐츠를 보게 될 수 있습니다. Google Optimize 개인정보취급방침
      ClickTale
      오토데스크는 고객이 사이트에서 겪을 수 있는 어려움을 더 잘 파악하기 위해 ClickTale을 이용합니다. 페이지의 모든 요소를 포함해 고객이 오토데스크 사이트와 상호 작용하는 방식을 이해하기 위해 세션 녹화를 사용합니다. 개인적으로 식별 가능한 정보는 가려지며 수집되지 않습니다. ClickTale 개인정보취급방침
      OneSignal
      오토데스크는 OneSignal가 지원하는 사이트에 디지털 광고를 배포하기 위해 OneSignal를 이용합니다. 광고는 OneSignal 데이터와 고객이 사이트를 방문하는 동안 오토데스크가 수집하는 행동 데이터 모두에 기초하여 제공됩니다. 오토데스크가 수집하는 데이터에는 고객이 방문한 페이지, 시작한 체험판, 재생한 동영상, 구매 내역 및 IP 주소 또는 장치 ID가 포함될 수 있습니다. 이 정보는 OneSignal에서 고객으로부터 수집한 데이터와 결합될 수 있습니다. 오토데스크는 디지털 광고 경험에 대한 사용자화를 개선하고 고객에게 더욱 관련 있는 광고를 제시하기 위해 OneSignal에 제공하는 데이터를 사용합니다. OneSignal 개인정보취급방침
      Optimizely
      오토데스크는 사이트의 새 기능을 테스트하고 이러한 기능의 고객 경험을 사용자화하기 위해 Optimizely을 이용합니다. 이를 위해, 고객이 사이트를 방문해 있는 동안 행동 데이터를 수집합니다. 이 데이터에는 고객이 방문한 페이지, 시작한 체험판, 재생한 동영상, 구매 내역, IP 주소 또는 장치 ID, 오토데스크 ID 등이 포함될 수 있습니다. 고객은 기능 테스트를 바탕으로 여러 버전의 오토데스크 사이트를 경험하거나 방문자 특성을 바탕으로 개인화된 컨텐츠를 보게 될 수 있습니다. Optimizely 개인정보취급방침
      Amplitude
      오토데스크는 사이트의 새 기능을 테스트하고 이러한 기능의 고객 경험을 사용자화하기 위해 Amplitude을 이용합니다. 이를 위해, 고객이 사이트를 방문해 있는 동안 행동 데이터를 수집합니다. 이 데이터에는 고객이 방문한 페이지, 시작한 체험판, 재생한 동영상, 구매 내역, IP 주소 또는 장치 ID, 오토데스크 ID 등이 포함될 수 있습니다. 고객은 기능 테스트를 바탕으로 여러 버전의 오토데스크 사이트를 경험하거나 방문자 특성을 바탕으로 개인화된 컨텐츠를 보게 될 수 있습니다. Amplitude 개인정보취급방침
      Snowplow
      오토데스크 사이트에서 고객의 행동에 관한 데이터를 수집하기 위해 Snowplow를 이용합니다. 여기에는 고객이 방문한 페이지, 시작한 체험판, 재생한 동영상, 구매 내역, IP 주소 또는 장치 ID 및 오토데스크 ID가 포함될 수 있습니다. 오토데스크는 사이트 성과를 측정하고 고객의 온라인 경험의 편리함을 평가하여 기능을 개선하기 위해 이러한 데이터를 이용합니다. 또한, 이메일, 고객 지원 및 판매와 관련된 고객 경험을 최적화하기 위해 고급 분석 방법도 사용하고 있습니다. Snowplow 개인정보취급방침
      UserVoice
      오토데스크 사이트에서 고객의 행동에 관한 데이터를 수집하기 위해 UserVoice를 이용합니다. 여기에는 고객이 방문한 페이지, 시작한 체험판, 재생한 동영상, 구매 내역, IP 주소 또는 장치 ID 및 오토데스크 ID가 포함될 수 있습니다. 오토데스크는 사이트 성과를 측정하고 고객의 온라인 경험의 편리함을 평가하여 기능을 개선하기 위해 이러한 데이터를 이용합니다. 또한, 이메일, 고객 지원 및 판매와 관련된 고객 경험을 최적화하기 위해 고급 분석 방법도 사용하고 있습니다. UserVoice 개인정보취급방침
      Clearbit
      Clearbit를 사용하면 실시간 데이터 보강 기능을 통해 고객에게 개인화되고 관련 있는 환경을 제공할 수 있습니다. Autodesk가 수집하는 데이터에는 고객이 방문한 페이지, 시작한 체험판, 재생한 동영상, 구매 내역 및 IP 주소 또는 장치 ID가 포함될 수 있습니다. Clearbit 개인정보취급방침
      YouTube
      YouTube는 사용자가 웹 사이트에 포함된 비디오를 보고 공유할 수 있도록 해주는 비디오 공유 플랫폼입니다. YouTube는 비디오 성능에 대한 시청 지표를 제공합니다. YouTube 개인정보보호 정책

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      광고 수신 설정 – 사용자에게 타겟팅된 광고를 제공할 수 있게 해 줌

      Adobe Analytics
      오토데스크 사이트에서 고객의 행동에 관한 데이터를 수집하기 위해 Adobe Analytics를 이용합니다. 여기에는 고객이 방문한 페이지, 시작한 체험판, 재생한 동영상, 구매 내역, IP 주소 또는 장치 ID 및 오토데스크 ID가 포함될 수 있습니다. 오토데스크는 사이트 성과를 측정하고 고객의 온라인 경험의 편리함을 평가하여 기능을 개선하기 위해 이러한 데이터를 이용합니다. 또한, 이메일, 고객 지원 및 판매와 관련된 고객 경험을 최적화하기 위해 고급 분석 방법도 사용하고 있습니다. Adobe Analytics 개인정보취급방침
      Google Analytics (Web Analytics)
      오토데스크 사이트에서 고객의 행동에 관한 데이터를 수집하기 위해 Google Analytics (Web Analytics)를 이용합니다. 여기에는 고객이 방문한 페이지, 시작한 체험판, 재생한 동영상, 구매 내역 및 IP 주소 또는 장치 ID가 포함될 수 있습니다. 오토데스크는 사이트 성과를 측정하고 고객의 온라인 경험의 편리함을 평가하여 기능을 개선하기 위해 이러한 데이터를 이용합니다. 또한, 이메일, 고객 지원 및 판매와 관련된 고객 경험을 최적화하기 위해 고급 분석 방법도 사용하고 있습니다. AdWords
      Marketo
      오토데스크는 고객에게 더욱 시의적절하며 관련 있는 이메일 컨텐츠를 제공하기 위해 Marketo를 이용합니다. 이를 위해, 고객의 온라인 행동 및 오토데스크에서 전송하는 이메일과의 상호 작용에 관한 데이터를 수집합니다. 수집하는 데이터에는 고객이 방문한 페이지, 시작한 체험판, 재생한 동영상, 구매 내역, IP 주소 또는 장치 ID, 이메일 확인율, 클릭한 링크 등이 포함될 수 있습니다. 오토데스크는 이 데이터를 다른 소스에서 수집된 데이터와 결합하여 고객의 판매 또는 고객 서비스 경험을 개선하며, 고급 분석 처리에 기초하여 보다 관련 있는 컨텐츠를 제공합니다. Marketo 개인정보취급방침
      Doubleclick
      오토데스크는 Doubleclick가 지원하는 사이트에 디지털 광고를 배포하기 위해 Doubleclick를 이용합니다. 광고는 Doubleclick 데이터와 고객이 사이트를 방문하는 동안 오토데스크가 수집하는 행동 데이터 모두에 기초하여 제공됩니다. 오토데스크가 수집하는 데이터에는 고객이 방문한 페이지, 시작한 체험판, 재생한 동영상, 구매 내역 및 IP 주소 또는 장치 ID가 포함될 수 있습니다. 이 정보는 Doubleclick에서 고객으로부터 수집한 데이터와 결합될 수 있습니다. 오토데스크는 디지털 광고 경험에 대한 사용자화를 개선하고 고객에게 더욱 관련 있는 광고를 제시하기 위해 Doubleclick에 제공하는 데이터를 사용합니다. Doubleclick 개인정보취급방침
      HubSpot
      오토데스크는 고객에게 더욱 시의적절하며 관련 있는 이메일 컨텐츠를 제공하기 위해 HubSpot을 이용합니다. 이를 위해, 고객의 온라인 행동 및 오토데스크에서 전송하는 이메일과의 상호 작용에 관한 데이터를 수집합니다. 수집하는 데이터에는 고객이 방문한 페이지, 시작한 체험판, 재생한 동영상, 구매 내역, IP 주소 또는 장치 ID, 이메일 확인율, 클릭한 링크 등이 포함될 수 있습니다. HubSpot 개인정보취급방침
      Twitter
      오토데스크는 Twitter가 지원하는 사이트에 디지털 광고를 배포하기 위해 Twitter를 이용합니다. 광고는 Twitter 데이터와 고객이 사이트를 방문하는 동안 오토데스크가 수집하는 행동 데이터 모두에 기초하여 제공됩니다. 오토데스크가 수집하는 데이터에는 고객이 방문한 페이지, 시작한 체험판, 재생한 동영상, 구매 내역 및 IP 주소 또는 장치 ID가 포함될 수 있습니다. 이 정보는 Twitter에서 고객으로부터 수집한 데이터와 결합될 수 있습니다. 오토데스크는 디지털 광고 경험에 대한 사용자화를 개선하고 고객에게 더욱 관련 있는 광고를 제시하기 위해 Twitter에 제공하는 데이터를 사용합니다. Twitter 개인정보취급방침
      Facebook
      오토데스크는 Facebook가 지원하는 사이트에 디지털 광고를 배포하기 위해 Facebook를 이용합니다. 광고는 Facebook 데이터와 고객이 사이트를 방문하는 동안 오토데스크가 수집하는 행동 데이터 모두에 기초하여 제공됩니다. 오토데스크가 수집하는 데이터에는 고객이 방문한 페이지, 시작한 체험판, 재생한 동영상, 구매 내역 및 IP 주소 또는 장치 ID가 포함될 수 있습니다. 이 정보는 Facebook에서 고객으로부터 수집한 데이터와 결합될 수 있습니다. 오토데스크는 디지털 광고 경험에 대한 사용자화를 개선하고 고객에게 더욱 관련 있는 광고를 제시하기 위해 Facebook에 제공하는 데이터를 사용합니다. Facebook 개인정보취급방침
      LinkedIn
      오토데스크는 LinkedIn가 지원하는 사이트에 디지털 광고를 배포하기 위해 LinkedIn를 이용합니다. 광고는 LinkedIn 데이터와 고객이 사이트를 방문하는 동안 오토데스크가 수집하는 행동 데이터 모두에 기초하여 제공됩니다. 오토데스크가 수집하는 데이터에는 고객이 방문한 페이지, 시작한 체험판, 재생한 동영상, 구매 내역 및 IP 주소 또는 장치 ID가 포함될 수 있습니다. 이 정보는 LinkedIn에서 고객으로부터 수집한 데이터와 결합될 수 있습니다. 오토데스크는 디지털 광고 경험에 대한 사용자화를 개선하고 고객에게 더욱 관련 있는 광고를 제시하기 위해 LinkedIn에 제공하는 데이터를 사용합니다. LinkedIn 개인정보취급방침
      Yahoo! Japan
      오토데스크는 Yahoo! Japan가 지원하는 사이트에 디지털 광고를 배포하기 위해 Yahoo! Japan를 이용합니다. 광고는 Yahoo! Japan 데이터와 고객이 사이트를 방문하는 동안 오토데스크가 수집하는 행동 데이터 모두에 기초하여 제공됩니다. 오토데스크가 수집하는 데이터에는 고객이 방문한 페이지, 시작한 체험판, 재생한 동영상, 구매 내역 및 IP 주소 또는 장치 ID가 포함될 수 있습니다. 이 정보는 Yahoo! Japan에서 고객으로부터 수집한 데이터와 결합될 수 있습니다. 오토데스크는 디지털 광고 경험에 대한 사용자화를 개선하고 고객에게 더욱 관련 있는 광고를 제시하기 위해 Yahoo! Japan에 제공하는 데이터를 사용합니다. Yahoo! Japan 개인정보취급방침
      Naver
      오토데스크는 Naver가 지원하는 사이트에 디지털 광고를 배포하기 위해 Naver를 이용합니다. 광고는 Naver 데이터와 고객이 사이트를 방문하는 동안 오토데스크가 수집하는 행동 데이터 모두에 기초하여 제공됩니다. 오토데스크가 수집하는 데이터에는 고객이 방문한 페이지, 시작한 체험판, 재생한 동영상, 구매 내역 및 IP 주소 또는 장치 ID가 포함될 수 있습니다. 이 정보는 Naver에서 고객으로부터 수집한 데이터와 결합될 수 있습니다. 오토데스크는 디지털 광고 경험에 대한 사용자화를 개선하고 고객에게 더욱 관련 있는 광고를 제시하기 위해 Naver에 제공하는 데이터를 사용합니다. Naver 개인정보취급방침
      Quantcast
      오토데스크는 Quantcast가 지원하는 사이트에 디지털 광고를 배포하기 위해 Quantcast를 이용합니다. 광고는 Quantcast 데이터와 고객이 사이트를 방문하는 동안 오토데스크가 수집하는 행동 데이터 모두에 기초하여 제공됩니다. 오토데스크가 수집하는 데이터에는 고객이 방문한 페이지, 시작한 체험판, 재생한 동영상, 구매 내역 및 IP 주소 또는 장치 ID가 포함될 수 있습니다. 이 정보는 Quantcast에서 고객으로부터 수집한 데이터와 결합될 수 있습니다. 오토데스크는 디지털 광고 경험에 대한 사용자화를 개선하고 고객에게 더욱 관련 있는 광고를 제시하기 위해 Quantcast에 제공하는 데이터를 사용합니다. Quantcast 개인정보취급방침
      Call Tracking
      오토데스크는 캠페인을 위해 사용자화된 전화번호를 제공하기 위하여 Call Tracking을 이용합니다. 그렇게 하면 고객이 오토데스크 담당자에게 더욱 빠르게 액세스할 수 있으며, 오토데스크의 성과를 더욱 정확하게 평가하는 데 도움이 됩니다. 제공된 전화번호를 기준으로 사이트에서 고객 행동에 관한 데이터를 수집할 수도 있습니다. Call Tracking 개인정보취급방침
      Wunderkind
      오토데스크는 Wunderkind가 지원하는 사이트에 디지털 광고를 배포하기 위해 Wunderkind를 이용합니다. 광고는 Wunderkind 데이터와 고객이 사이트를 방문하는 동안 오토데스크가 수집하는 행동 데이터 모두에 기초하여 제공됩니다. 오토데스크가 수집하는 데이터에는 고객이 방문한 페이지, 시작한 체험판, 재생한 동영상, 구매 내역 및 IP 주소 또는 장치 ID가 포함될 수 있습니다. 이 정보는 Wunderkind에서 고객으로부터 수집한 데이터와 결합될 수 있습니다. 오토데스크는 디지털 광고 경험에 대한 사용자화를 개선하고 고객에게 더욱 관련 있는 광고를 제시하기 위해 Wunderkind에 제공하는 데이터를 사용합니다. Wunderkind 개인정보취급방침
      ADC Media
      오토데스크는 ADC Media가 지원하는 사이트에 디지털 광고를 배포하기 위해 ADC Media를 이용합니다. 광고는 ADC Media 데이터와 고객이 사이트를 방문하는 동안 오토데스크가 수집하는 행동 데이터 모두에 기초하여 제공됩니다. 오토데스크가 수집하는 데이터에는 고객이 방문한 페이지, 시작한 체험판, 재생한 동영상, 구매 내역 및 IP 주소 또는 장치 ID가 포함될 수 있습니다. 이 정보는 ADC Media에서 고객으로부터 수집한 데이터와 결합될 수 있습니다. 오토데스크는 디지털 광고 경험에 대한 사용자화를 개선하고 고객에게 더욱 관련 있는 광고를 제시하기 위해 ADC Media에 제공하는 데이터를 사용합니다. ADC Media 개인정보취급방침
      AgrantSEM
      오토데스크는 AgrantSEM가 지원하는 사이트에 디지털 광고를 배포하기 위해 AgrantSEM를 이용합니다. 광고는 AgrantSEM 데이터와 고객이 사이트를 방문하는 동안 오토데스크가 수집하는 행동 데이터 모두에 기초하여 제공됩니다. 오토데스크가 수집하는 데이터에는 고객이 방문한 페이지, 시작한 체험판, 재생한 동영상, 구매 내역 및 IP 주소 또는 장치 ID가 포함될 수 있습니다. 이 정보는 AgrantSEM에서 고객으로부터 수집한 데이터와 결합될 수 있습니다. 오토데스크는 디지털 광고 경험에 대한 사용자화를 개선하고 고객에게 더욱 관련 있는 광고를 제시하기 위해 AgrantSEM에 제공하는 데이터를 사용합니다. AgrantSEM 개인정보취급방침
      Bidtellect
      오토데스크는 Bidtellect가 지원하는 사이트에 디지털 광고를 배포하기 위해 Bidtellect를 이용합니다. 광고는 Bidtellect 데이터와 고객이 사이트를 방문하는 동안 오토데스크가 수집하는 행동 데이터 모두에 기초하여 제공됩니다. 오토데스크가 수집하는 데이터에는 고객이 방문한 페이지, 시작한 체험판, 재생한 동영상, 구매 내역 및 IP 주소 또는 장치 ID가 포함될 수 있습니다. 이 정보는 Bidtellect에서 고객으로부터 수집한 데이터와 결합될 수 있습니다. 오토데스크는 디지털 광고 경험에 대한 사용자화를 개선하고 고객에게 더욱 관련 있는 광고를 제시하기 위해 Bidtellect에 제공하는 데이터를 사용합니다. Bidtellect 개인정보취급방침
      Bing
      오토데스크는 Bing가 지원하는 사이트에 디지털 광고를 배포하기 위해 Bing를 이용합니다. 광고는 Bing 데이터와 고객이 사이트를 방문하는 동안 오토데스크가 수집하는 행동 데이터 모두에 기초하여 제공됩니다. 오토데스크가 수집하는 데이터에는 고객이 방문한 페이지, 시작한 체험판, 재생한 동영상, 구매 내역 및 IP 주소 또는 장치 ID가 포함될 수 있습니다. 이 정보는 Bing에서 고객으로부터 수집한 데이터와 결합될 수 있습니다. 오토데스크는 디지털 광고 경험에 대한 사용자화를 개선하고 고객에게 더욱 관련 있는 광고를 제시하기 위해 Bing에 제공하는 데이터를 사용합니다. Bing 개인정보취급방침
      G2Crowd
      오토데스크는 G2Crowd가 지원하는 사이트에 디지털 광고를 배포하기 위해 G2Crowd를 이용합니다. 광고는 G2Crowd 데이터와 고객이 사이트를 방문하는 동안 오토데스크가 수집하는 행동 데이터 모두에 기초하여 제공됩니다. 오토데스크가 수집하는 데이터에는 고객이 방문한 페이지, 시작한 체험판, 재생한 동영상, 구매 내역 및 IP 주소 또는 장치 ID가 포함될 수 있습니다. 이 정보는 G2Crowd에서 고객으로부터 수집한 데이터와 결합될 수 있습니다. 오토데스크는 디지털 광고 경험에 대한 사용자화를 개선하고 고객에게 더욱 관련 있는 광고를 제시하기 위해 G2Crowd에 제공하는 데이터를 사용합니다. G2Crowd 개인정보취급방침
      NMPI Display
      오토데스크는 NMPI Display가 지원하는 사이트에 디지털 광고를 배포하기 위해 NMPI Display를 이용합니다. 광고는 NMPI Display 데이터와 고객이 사이트를 방문하는 동안 오토데스크가 수집하는 행동 데이터 모두에 기초하여 제공됩니다. 오토데스크가 수집하는 데이터에는 고객이 방문한 페이지, 시작한 체험판, 재생한 동영상, 구매 내역 및 IP 주소 또는 장치 ID가 포함될 수 있습니다. 이 정보는 NMPI Display에서 고객으로부터 수집한 데이터와 결합될 수 있습니다. 오토데스크는 디지털 광고 경험에 대한 사용자화를 개선하고 고객에게 더욱 관련 있는 광고를 제시하기 위해 NMPI Display에 제공하는 데이터를 사용합니다. NMPI Display 개인정보취급방침
      VK
      오토데스크는 VK가 지원하는 사이트에 디지털 광고를 배포하기 위해 VK를 이용합니다. 광고는 VK 데이터와 고객이 사이트를 방문하는 동안 오토데스크가 수집하는 행동 데이터 모두에 기초하여 제공됩니다. 오토데스크가 수집하는 데이터에는 고객이 방문한 페이지, 시작한 체험판, 재생한 동영상, 구매 내역 및 IP 주소 또는 장치 ID가 포함될 수 있습니다. 이 정보는 VK에서 고객으로부터 수집한 데이터와 결합될 수 있습니다. 오토데스크는 디지털 광고 경험에 대한 사용자화를 개선하고 고객에게 더욱 관련 있는 광고를 제시하기 위해 VK에 제공하는 데이터를 사용합니다. VK 개인정보취급방침
      Adobe Target
      오토데스크는 사이트의 새 기능을 테스트하고 이러한 기능의 고객 경험을 사용자화하기 위해 Adobe Target을 이용합니다. 이를 위해, 고객이 사이트를 방문해 있는 동안 행동 데이터를 수집합니다. 이 데이터에는 고객이 방문한 페이지, 시작한 체험판, 재생한 동영상, 구매 내역, IP 주소 또는 장치 ID, 오토데스크 ID 등이 포함될 수 있습니다. 고객은 기능 테스트를 바탕으로 여러 버전의 오토데스크 사이트를 경험하거나 방문자 특성을 바탕으로 개인화된 컨텐츠를 보게 될 수 있습니다. Adobe Target 개인정보취급방침
      Google Analytics (Advertising)
      오토데스크는 Google Analytics (Advertising)가 지원하는 사이트에 디지털 광고를 배포하기 위해 Google Analytics (Advertising)를 이용합니다. 광고는 Google Analytics (Advertising) 데이터와 고객이 사이트를 방문하는 동안 오토데스크가 수집하는 행동 데이터 모두에 기초하여 제공됩니다. 오토데스크가 수집하는 데이터에는 고객이 방문한 페이지, 시작한 체험판, 재생한 동영상, 구매 내역 및 IP 주소 또는 장치 ID가 포함될 수 있습니다. 이 정보는 Google Analytics (Advertising)에서 고객으로부터 수집한 데이터와 결합될 수 있습니다. 오토데스크는 디지털 광고 경험에 대한 사용자화를 개선하고 고객에게 더욱 관련 있는 광고를 제시하기 위해 Google Analytics (Advertising)에 제공하는 데이터를 사용합니다. Google Analytics (Advertising) 개인정보취급방침
      Trendkite
      오토데스크는 Trendkite가 지원하는 사이트에 디지털 광고를 배포하기 위해 Trendkite를 이용합니다. 광고는 Trendkite 데이터와 고객이 사이트를 방문하는 동안 오토데스크가 수집하는 행동 데이터 모두에 기초하여 제공됩니다. 오토데스크가 수집하는 데이터에는 고객이 방문한 페이지, 시작한 체험판, 재생한 동영상, 구매 내역 및 IP 주소 또는 장치 ID가 포함될 수 있습니다. 이 정보는 Trendkite에서 고객으로부터 수집한 데이터와 결합될 수 있습니다. 오토데스크는 디지털 광고 경험에 대한 사용자화를 개선하고 고객에게 더욱 관련 있는 광고를 제시하기 위해 Trendkite에 제공하는 데이터를 사용합니다. Trendkite 개인정보취급방침
      Hotjar
      오토데스크는 Hotjar가 지원하는 사이트에 디지털 광고를 배포하기 위해 Hotjar를 이용합니다. 광고는 Hotjar 데이터와 고객이 사이트를 방문하는 동안 오토데스크가 수집하는 행동 데이터 모두에 기초하여 제공됩니다. 오토데스크가 수집하는 데이터에는 고객이 방문한 페이지, 시작한 체험판, 재생한 동영상, 구매 내역 및 IP 주소 또는 장치 ID가 포함될 수 있습니다. 이 정보는 Hotjar에서 고객으로부터 수집한 데이터와 결합될 수 있습니다. 오토데스크는 디지털 광고 경험에 대한 사용자화를 개선하고 고객에게 더욱 관련 있는 광고를 제시하기 위해 Hotjar에 제공하는 데이터를 사용합니다. Hotjar 개인정보취급방침
      6 Sense
      오토데스크는 6 Sense가 지원하는 사이트에 디지털 광고를 배포하기 위해 6 Sense를 이용합니다. 광고는 6 Sense 데이터와 고객이 사이트를 방문하는 동안 오토데스크가 수집하는 행동 데이터 모두에 기초하여 제공됩니다. 오토데스크가 수집하는 데이터에는 고객이 방문한 페이지, 시작한 체험판, 재생한 동영상, 구매 내역 및 IP 주소 또는 장치 ID가 포함될 수 있습니다. 이 정보는 6 Sense에서 고객으로부터 수집한 데이터와 결합될 수 있습니다. 오토데스크는 디지털 광고 경험에 대한 사용자화를 개선하고 고객에게 더욱 관련 있는 광고를 제시하기 위해 6 Sense에 제공하는 데이터를 사용합니다. 6 Sense 개인정보취급방침
      Terminus
      오토데스크는 Terminus가 지원하는 사이트에 디지털 광고를 배포하기 위해 Terminus를 이용합니다. 광고는 Terminus 데이터와 고객이 사이트를 방문하는 동안 오토데스크가 수집하는 행동 데이터 모두에 기초하여 제공됩니다. 오토데스크가 수집하는 데이터에는 고객이 방문한 페이지, 시작한 체험판, 재생한 동영상, 구매 내역 및 IP 주소 또는 장치 ID가 포함될 수 있습니다. 이 정보는 Terminus에서 고객으로부터 수집한 데이터와 결합될 수 있습니다. 오토데스크는 디지털 광고 경험에 대한 사용자화를 개선하고 고객에게 더욱 관련 있는 광고를 제시하기 위해 Terminus에 제공하는 데이터를 사용합니다. Terminus 개인정보취급방침
      StackAdapt
      오토데스크는 StackAdapt가 지원하는 사이트에 디지털 광고를 배포하기 위해 StackAdapt를 이용합니다. 광고는 StackAdapt 데이터와 고객이 사이트를 방문하는 동안 오토데스크가 수집하는 행동 데이터 모두에 기초하여 제공됩니다. 오토데스크가 수집하는 데이터에는 고객이 방문한 페이지, 시작한 체험판, 재생한 동영상, 구매 내역 및 IP 주소 또는 장치 ID가 포함될 수 있습니다. 이 정보는 StackAdapt에서 고객으로부터 수집한 데이터와 결합될 수 있습니다. 오토데스크는 디지털 광고 경험에 대한 사용자화를 개선하고 고객에게 더욱 관련 있는 광고를 제시하기 위해 StackAdapt에 제공하는 데이터를 사용합니다. StackAdapt 개인정보취급방침
      The Trade Desk
      오토데스크는 The Trade Desk가 지원하는 사이트에 디지털 광고를 배포하기 위해 The Trade Desk를 이용합니다. 광고는 The Trade Desk 데이터와 고객이 사이트를 방문하는 동안 오토데스크가 수집하는 행동 데이터 모두에 기초하여 제공됩니다. 오토데스크가 수집하는 데이터에는 고객이 방문한 페이지, 시작한 체험판, 재생한 동영상, 구매 내역 및 IP 주소 또는 장치 ID가 포함될 수 있습니다. 이 정보는 The Trade Desk에서 고객으로부터 수집한 데이터와 결합될 수 있습니다. 오토데스크는 디지털 광고 경험에 대한 사용자화를 개선하고 고객에게 더욱 관련 있는 광고를 제시하기 위해 The Trade Desk에 제공하는 데이터를 사용합니다. The Trade Desk 개인정보취급방침
      RollWorks
      We use RollWorks to deploy digital advertising on sites supported by RollWorks. Ads are based on both RollWorks data and behavioral data that we collect while you’re on our sites. The data we collect may include pages you’ve visited, trials you’ve initiated, videos you’ve played, purchases you’ve made, and your IP address or device ID. This information may be combined with data that RollWorks has collected from you. We use the data that we provide to RollWorks to better customize your digital advertising experience and present you with more relevant ads. RollWorks Privacy Policy

      정말 더 적은 온라인 경험을 원하십니까?

      오토데스크는 고객 여러분에게 좋은 경험을 드리고 싶습니다. 이전 화면의 범주에 대해 "예"를 선택하셨다면 오토데스크는 고객을 위해 고객 경험을 사용자화하고 향상된 응용프로그램을 제작하기 위해 귀하의 데이터를 수집하고 사용합니다. 언제든지 개인정보 처리방침을 방문해 설정을 변경할 수 있습니다.

      고객의 경험. 고객의 선택.

      오토데스크는 고객의 개인 정보 보호를 중요시합니다. 오토데스크에서 수집하는 정보는 오토데스크 제품 사용 방법, 고객이 관심을 가질 만한 정보, 오토데스크에서 더욱 뜻깊은 경험을 제공하기 위한 개선 사항을 이해하는 데 도움이 됩니다.

      오토데스크에서 고객님께 적합한 경험을 제공해 드리기 위해 고객님의 데이터를 수집하고 사용하도록 허용하시겠습니까?

      선택할 수 있는 옵션을 자세히 알아보려면 이 사이트의 개인 정보 설정을 관리해 사용자화된 경험으로 어떤 이점을 얻을 수 있는지 살펴보거나 오토데스크 개인정보 처리방침 정책을 확인해 보십시오.