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With a Click: Reduce Cost and Climate Impact in Building Design

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说明

Every project carries both a financial cost and carbon footprint. The decisions made during the initial phases of a project hold the most-significant influence on these factors. New trends and compliance and legal requirements also make it necessary to assess climate impact at an early phase of a project. The traditional way of counting everything together at the end of the project is no longer enough. So how can you make good decisions before you have the full picture? How can you weigh the impact of different options before all the design work is complete? This is best done by thinking in a new way about sustainability, data, and how to engage the customer. Sweco's new tool—Carbon Cost Compass (C3)—helps projects to clarify these issues and provide a sound basis for the client to achieve a good result.

主要学习内容

  • Get inspired and learn how digitalization is a way to battle climate change.
  • Grow your knowledge about what drives climate impact for designers and customers.
  • Learn about working as usual but reaching new heights in climate improvement efforts.
  • Learn how to use visualization for interdisciplinary understanding and informed decision making.

讲师

  • Mathias Näll 的头像
    Mathias Näll
    Mathias has extensive experience of developing working methods and customer experiences in the AEC business. He was one of the first pioneers when the architectural industry introduced digital BIM-tools and processes in the early 2000s and has been a driving force in business and business development ever since.
  • Karin Hurtig 的头像
    Karin Hurtig
    Karin is a senior architect with extensive experience and a strong dedication to sustainability. Her leadership in developing the tool C3, Carbon Cost Compass, and her ability to integrate sustainability into architectural design solutions make her a valuable asset to her projects and the broader field of sustainable architecture.
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      Transcript

      MATHIAS NALL: Hi, everyone. It's fantastic to be here again, and thanks for joining us today. It is my 13th time at AU and the third time as a presenter-- With a Click-- Reduce Cost and Climate Impact in Building Design.

      KARIN HURTIG: And we all know that climate change needs to be addressed. Experts from all over the world agree that we already know a lot about how to fight climate change, and we do have the tools to do it. Now, it's time for action.

      So how can we increase action? We believe that by making things easy to use, fun to work with, and easy to understand increases the possibility for action. And one of Sweco's solutions for climate action is called C3, Carbon Cost Compass, and that is what we will present to you today.

      MATHIAS NALL: But first of all, we have the Safe Harbor Statement, and please, take a second to look through it, and we will continue in a second. OK. So Carbon Cost Compass, or C3, is a service and a tool that calculates carbon footprint and costs for buildings in early phases of the project. With C3, you can compare the result from different materials that you choose in your project. The tool is used by the designer, and there is no need for exports or external consultants to get the results. C3 is a guide for good decision, a compass for creating sustainable buildings.

      My name is Mathias Nall, and I'm a Digital Development Lead based in Stockholm, Sweden. I've been working at Sweco for the past 19 years now, and most of it at Sweco Architects. I have a background as building engineer and have been using Revit, for example, since 2004, and also Revit server BIM 360 and now ACC. My interest in technology and curiosity for new things led me to my role that have today, more focusing on business development and digitalization. I'm also responsible for different activities Sweco has together with Autodesk.

      KARIN HURTIG: Hi, and my name is Karin Hurtig, and I'm an architect with about 20 years of experience. And I've been working in a lot of different types of building projects, and I also work as a sustainability coordinator at our office. And that means that I'm supporting my colleagues to design sustainable projects.

      And over the past years, Mathias and I have had the privilege of being a part of the development of the Carbon Cost Compass. Mathias started out as the project owner, and then I was the project manager. And in this presentation, we will tell you how C3 works, how it is designed and developed, what the technical solution looks like, and also show you what C3 looks like live on [? Sweco. ?]

      So why should you use C3? Yeah. Well, buildings stand for around 40% of the carbon emission in the world, and a big part of that comes from materials and construction. So working with the footprint of buildings can really make a difference.

      I-- and I know that many of my colleagues agree-- find that today it can be a bit of a struggle to address sustainability and climate impact in our projects. Some clients are on board and keen, and some clients want to work with sustainability, but they haven't done it. They're not experienced or haven't done it that much, and they are afraid that it will complicate things, that it's difficult and expensive. So they're afraid to go there. And this is especially in the early phases of the project, when they really don't know where the project is going to end up or what the total cost is going to be.

      So I often find myself sitting in meetings saying these things, and I can really hear the client thinking, oh my God, here goes the architect again-- big visions, great ideas, but who's going to pay for it? And I can see where it's coming from. But every project have a climate impact and a cost, and it is in the early stages that we have the opportunity to make the biggest impact on cost and climate. So we need to get it right from the beginning, and then we can even get a cheaper building than we had from the beginning when not working with sustainability.

      And we need to start early, meaning that we must evaluate key issues, such as cost and carbon early on in the project to get the best result. And we think that C3 can help setting the right goals for the project. By adding cost to the equation, we strengthen the incentive for sustainable decisions. It's much easier to make sustainable decisions if you have an idea what the cost of it will be, but it's not only the cost of the building that is interesting to look at.

      We are all used to working in a linear economy, but to achieve a sustainable future, we need to start working in a circular way. And C3 can initiate a discussion on whether or not to work in different ways and look at the wider lifecycle for the building. We can use reused or recycled materials.

      How can the building work as a material bank and be able to sell stuff later on? And what can possibly be [? disassembled ?] when we don't anymore need the building, and we can sell parts of the building? This we need to decide really early on, and Carbon Cost Compass has shown to be useful to identify these key issues for the building for the specific project, what to focus on, and how to move forward.

      You often say that a picture is worth a thousand words, and we totally agree. We believe that the visual information helps the different people working in a project to speak the same language. A picture can really help us decide. When we're looking at a building, we can really understand when you're talking about the windows or the floors, whatever it is.

      No matter what disciplines we come from, what expertise we have, looking at the picture, we have easier to understand our different point of views. And it's also much easier to grasp the direct result from the tool for calculation and the comparison between different variations, when you see it visually together with the design in 3D. Our UX design of the web window interface, we think it makes it user friendly, and you don't need to be an expert in a specific software to use it. Anyone can work in C3.

      And another thing that's important with this C3 is that it increases knowledge. The Carbon Cost Compass helps architects and engineers to understand how their design really affect climate and cost, and this is because we work in our own design tool, our daily basis working tools, and in Sweco, in this case, that is Revit. To increase knowledge about carbon impact at Sweco, we have given everyone access to C3 to be able to experiment and learn about how this works. And also we think that working in this familiar environment gives us a direct link between the design, the materials, composition of the building, and its impact to carbon and cost. And by increasing this knowledge, how our designs changes, things we can improve the sustainability performance of our projects, and we can also deliver more reliable insights to our clients.

      MATHIAS NALL: So in C3, we have aim to reduce the time it takes to get the calculations for a building, and in this picture, we have to try to illustrate the traditional way of working and the C3 way. In a traditional way of calculating carbon and costs, we need to export files from our Revit model into two different departments, could be Sweco or an external consultant. One department calculates carbon, and one department calculates costs. During this work, they have to do assumptions on materials. This is because it is in the early stages, and much is still unknown, and there is still no decision on what material to use.

      When the consultants are finished, you often get two separate reports in PDF to evaluate. They can be a bit hard to compare due to the different cost assumptions made by each expert. That is the apple and pear you see in the left-hand side.

      With C3, you don't make and export from BIM model. C3 consumes live data from the BIM 360, and we have already made all the necessary assumptions in the tool. This gives calculations based on exactly the same parameters that is the apple pear to the right in the picture. In the traditional way, if you change something and try new materials, you almost have to start all over again and wait for the consultants to do new calculations, which take time.

      In [INAUDIBLE] [? C3, ?] you can try as many materials and combinations as you want without having to start the process all over again. The quick feedback you get in C3 saves time and keeps the design process ongoing. This turns out to be more important than we first thought. It opens up for deeper dialogue and a greater involvement of the project team.

      KARIN HURTIG: Yeah. So Mathias, how did we do this? This project and the development of C3 started when Mathias got the request and the question from the highest level of management in Sweden, and they were asking, can we combine digitalization and sustainability in a smart way?

      MATHIAS NALL: And the answer to that, Karin, is of course we can. I had also a smorgasbord with expertise that we could engage for developing C3. Expertise is good to have, and at Sweco, we have it.

      We are about 20,000 employees across more than 100 offices, and our ambition is to help our clients solve any challenge, no matter scale or location. We carry out over 100,000 assignments in 70 countries every year. Sweco offers a wide range of services, and in this project, C3 brought together a broad range of [? service ?] expertise into one service. We use, for example, architects, IT solutions, sustainability experts, building calculators, digital services, UX and UI designers, software developer, environmental expertise, construction designers, and digital office.

      Sweco was founded in 1958 by Gunnar Nordstrom, and he had a vision of a combined architecture and engineering company. The idea was, and still is, to bring different perspectives together to solve the challenges of our time. Gunnar had a saying, and in Swedish it goes, [SPEAKING SWEDISH] which means that it is heavy and slow to walk at the front of the line, be the first one pushing through the snow, and the people following behind have a much easier journey.

      Change management can be difficult, especially when working with new technology and new ways of working. That was also the case for us with C3. This is also why we're so proud of all the attention, the awards, and the prizes we have won with C3 over the past year.

      And in the struggle with innovating C3, one big question we had to straighten out during the development was how can you make decisions before you have the full picture? How can you weight the impact of different options before all the design work is done? To be able to calculate carbon and cost for buildings, we need quantity takeoffs, and as you know, that functionality is already in Revit, for example.

      But connecting numbers and databases to a BIM model is not hard at all, but as you know, you only get the values or numbers connected to what you have designed in your model and nothing else. For example, if you have a generic wall, the model has no way of knowing how many wall studs or layers there are in the wall, for example isolation and plastic and so on. So how to calculate when much is still unknown? And our answer to that is recipes.

      Our recipe describes the thing that you don't see or even have designed yet in your model. The development team did put together a long list of relevant recipes that can be used to sketch a building in Revit. The recipe is also the description of all included materials in, for example, a wall. It's summarizing the building costs for materials and man hours on site and carbon emissions for materials included in the recipe. We need and we can trust the numbers that we use in C3, and the reason for that is that the team together reviewed and evaluated each component of the recipe.

      During development of C3, we have created a lot of recipes, and we now have also collected them into a cookbook. So if you're designing a Revit, or if you're sitting together with a customer using C3, you can use the cookbook to find the description of what the building part contains. All building elements within the same category have the same values for functional requirements, such as fire protection, heat transmission, and so on. This makes the different recipes in the same category comparable, like comparing apples and apples and not apples and pears.

      The recipe has a key function in C3. They carry all the data, they are the basis for architects, and they are the link between all technical parts of the solution. So our goal was to not disturb the engineers and architects in the way of working, which is [? timing ?] in our regular tools, as I said before, and is Revit and then collaborate in BIM 360 or ACC.

      We also created our own Revit template, where we have prepared commonly used families or recipes with a unique ID All recipes that we have created are stored in an isolated database at Sweco IT. The workflow is that, when we are done with our design, we save our model and then publish it to BIM 360 or ACC. Then, open up the model in a web window, which is based on Forge, or APS nowadays.

      In the web window, you can change materials through recipes and compare different solutions. The outcome of carbon and cost will be presented in the viewer, and the technical solution and the methodology is universal and scalable. But the data on which the calculations are based on and the structure of the recipe are adapted to the Swedish market. And we will now try to demonstrate the tool for you.

      KARIN HURTIG: Oh. Move out. So I will now present to you what C3 looks like on the web.

      MATHIAS NALL: You open up Chrome, and you log in to C3. And the first thing you see is an instruction and information, a disclaimer that reminds you of what you can do and cannot do in the tool. And you open up the dropdown list, and all projects that you are involved in are now showing in the list.

      Select your project, and at the same time, the model opens up. APS connects the model quantities to the database, and the calculations for this building is shown in the viewer, total carbon footprint and total cost for building. Karin will now demonstrate this for you.

      KARIN HURTIG: Yes. So as I hope you can see here, we have the Revit model opened up in the web window, and this is just one of our regular projects. And this risk project you see here is from the west coast of Sweden, one of our clients called [? Riksbyggen. ?] And this is one of their pilot projects, where they really wanted to do a sustainable building, and they wanted to use C3 to try and optimize how to get it as sustainable as possible.

      And as Mathias said, on the left-hand side here, you can see those two columns showing the total cost and carbon footprint for the building, and down here, you can see the numbers for that. And in this case this is in Swedish [? krona ?] since it is the Swedish data that we're working with here. And if we now want you to see what this building would be on carbon footprint, if it was in concrete instead, then we could use the elaborations in the tool.

      So doing that, I just push up here and start a new elaboration, and now the tool is telling me that it had founded outdated recipes and that is why the model turns red. It's an alert for me to see that there are 2,235 components with outdated data. So when I press this button and say yes, I directly get an updated data for both cost and carbon emission for the building, because that's the idea, that C3 should follow the prices on the market. So you can always get as accurate data as possible from this.

      And in this viewer, I can then mark some components in the building, and I can take them away to reach into other different components. And as I said, if this was to be concrete, I would go to the right, down here, marking this, and then selecting all the components of the same sort. And I go down to the right here on the list, and here I have a list of different recipes. That means the different components, in this case, the wall, outer walls, and I choose instead a concrete wall and change that. That is one way of changing stuff in the model, and the other way is to use this list of the components.

      And I can go into this list as well and choose the floorings, and then I can choose, in this case, it is a flooring of cross-laminated timber. And I choose all these floorings, and then go back and I can change it to concrete again. And then find myself a concrete slab, and I change that one.

      And in the same instance as I do this change, you can see on the left-hand side that these columns are changing. The black square in between of the front column is the original-- is the original model's value, and in the front, you can see the other one. And so I can continue and go into this project and change every component that we have listed in C3, but that takes some time.

      And if I'm in a meeting with a client, I don't want to sit that. And in that case, you can prepare some elaborations and save them into lab sessions. And then you can open that later. And of course, I've done this for you, so you will have a look at this.

      So in this case, you have the same model, the same project, and I have done some [? elaborations ?] to look at. And I've made one with steel structure, one with concrete, one that is called cheap. And that is because when I choose the different materials that I can change, on the right-hand side here, you see that I can choose from carbon dioxide, and I will get the list sorted from the least to the most carbon dioxide emission from this building part. And I can choose cost, and then it lists these different recipes from the building parts with the lowest cost down to the highest. And this way, I can choose what to focus on, and I can also show too the combinations.

      And the last one is reuse material and also with a concrete structure with a concrete that have 20% less carbon emission than a standard concrete. And this is also to show you that we've used some reused material to be able to see what that does to the calculation. But now you want to-- you don't want to sit here and click back and forth to see what these different elaboration have for numbers. You want to see it compared.

      So then you go to this Compare Lab button, and in an instant we get a visual view of the different elaboration and what the carbon emission and the cost for each elaboration is. So you see each of the elaborations we had in the other view, and what they're doing. And also down below here, you can see the different elaborations, and in the total cost and carbon emission and also per gross floor area square meter.

      So you can also, in the right-hand side, go deeper into each [? elaboration ?] and see which components or building parts have the heaviest effect on both carbon and cost. So you get the percentage of how much of the total cost per square meter is from, for example, in this case, wall, and you can choose between the different elaborations and look at what is the best or worst that you can work with. And for an example, you can look at the reused material here. We have the elaboration, we reused material, and in this elaboration, I've used the reused brick for the facade.

      So if we look at this elaboration down here, we can see that it has a total of 1,851 tons of carbon dioxide emission. But if I then go back to the window and go to this Reuse elaboration. And I pick the wall, and I select all of the wall. And I go back to choose the normal brick instead of the reused brick in the facade, and we changed.

      We can go directly back then to our compared labs, and we can see what happened. And you see it went from 1,800 something to 1,990. So it's more than 100,000 kilograms of carbon emission that changes, when you just change to the reused brick.

      And it's really interesting also to see how different things-- when you sit in a meeting and you can change things directly. And we really recommend to also look at the bigger picture and the system thinking of a building. For instance, a building is not only the building and material on top of the surface. You also have the foundation of the building.

      And for an example I did this cheap building, but if I go back-- and we have this site from our client, and it turns out to be really muddy. And we need to have pillars down in the earth to make the construction safe and sound, and then I can change this foundation. Let's see. And then I change the foundation instead. So I have some pillars, and I still have a heavy structure.

      And I change the recipe, and then again, we go back, and we look. And suddenly, you can see that sheep is not so cheap anymore, and the carbon dioxide emission is not really that fun to look at. So it's really, really important, and that is what we find C3 being really strong in. If you have a meeting with a client, bring some experts, like a structural engineer and an architect or someone really good at sustainability, and test this thing.

      Maybe you can just move the building a bit on the side, and you won't have to do these pillars. And you will save lots of money and lots of carbon emission. And that is what we really think is the beautiful thing about C3, that it can give us an idea of what key issues to work with to make the biggest impact. And it's also a way to learn together, when you sit like this and discuss these different things together.

      MATHIAS NALL: So now, we have seen the first-- or the third release of C3 from September this year. And we still have new features and functionalities being released in the future. To mention something, some new things from this year, we can also support IFC files now, which is a huge step for us.

      We also develop new recipes. We also have a new business model. Today, C3 is a [? SaaS ?] solution, which means that you can buy a license for either the viewer or the viewer and the database base, which means that you can do your own elaborations back home in your office.

      In the pipeline today, we also scale C3 into other Sweco countries. C3 today calculates on buildings, and the next step for expanding is city planning, and that is something that we call C3 for cities. We're also looking into C3 for industry or C3 refurbishment, which is a big thing in Europe right now, and also C3 for infrastructure.

      KARIN HURTIG: And, well, there I am. Yeah. We do believe that, by linking digitalization and sustainability, we can raise the climate issue in projects more easily, and we can get a good base for decisions early on. And we would like to end this presentation with a reminder that it is time for action. The industry have the knowledge on how to reduce climate impact. Now, it is up to us to make it happen.

      MATHIAS NALL: With small steps, we can all contribute to sustainable future. One of Sweco's steps forward is C3, Carbon Cost Compass. Thank you for listening.

      KARIN HURTIG: Thank you.

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      我们通过 Salesforce Live Agent 收集与您在我们站点中的活动相关的数据。这可能包含您访问的页面、您启动的试用版、您播放的视频、您购买的东西、您的 IP 地址或设备 ID、您的 Autodesk ID。我们使用此数据来衡量我们站点的性能并评估联机体验的难易程度,以便我们改进相关功能。此外,我们还将使用高级分析方法来优化电子邮件体验、客户支持体验和销售体验。. Salesforce Live Agent 隐私政策
      Wistia
      我们通过 Wistia 收集与您在我们站点中的活动相关的数据。这可能包含您访问的页面、您启动的试用版、您播放的视频、您购买的东西、您的 IP 地址或设备 ID、您的 Autodesk ID。我们使用此数据来衡量我们站点的性能并评估联机体验的难易程度,以便我们改进相关功能。此外,我们还将使用高级分析方法来优化电子邮件体验、客户支持体验和销售体验。. Wistia 隐私政策
      Tealium
      我们通过 Tealium 收集与您在我们站点中的活动相关的数据。这可能包含您访问的页面、您启动的试用版、您播放的视频、您购买的东西、您的 IP 地址或设备 ID。我们使用此数据来衡量我们站点的性能并评估联机体验的难易程度,以便我们改进相关功能。此外,我们还将使用高级分析方法来优化电子邮件体验、客户支持体验和销售体验。. Tealium 隐私政策
      Upsellit
      我们通过 Upsellit 收集与您在我们站点中的活动相关的数据。这可能包含您访问的页面、您启动的试用版、您播放的视频、您购买的东西、您的 IP 地址或设备 ID。我们使用此数据来衡量我们站点的性能并评估联机体验的难易程度,以便我们改进相关功能。此外,我们还将使用高级分析方法来优化电子邮件体验、客户支持体验和销售体验。. Upsellit 隐私政策
      CJ Affiliates
      我们通过 CJ Affiliates 收集与您在我们站点中的活动相关的数据。这可能包含您访问的页面、您启动的试用版、您播放的视频、您购买的东西、您的 IP 地址或设备 ID。我们使用此数据来衡量我们站点的性能并评估联机体验的难易程度,以便我们改进相关功能。此外,我们还将使用高级分析方法来优化电子邮件体验、客户支持体验和销售体验。. CJ Affiliates 隐私政策
      Commission Factory
      我们通过 Commission Factory 收集与您在我们站点中的活动相关的数据。这可能包含您访问的页面、您启动的试用版、您播放的视频、您购买的东西、您的 IP 地址或设备 ID。我们使用此数据来衡量我们站点的性能并评估联机体验的难易程度,以便我们改进相关功能。此外,我们还将使用高级分析方法来优化电子邮件体验、客户支持体验和销售体验。. Commission Factory 隐私政策
      Google Analytics (Strictly Necessary)
      我们通过 Google Analytics (Strictly Necessary) 收集与您在我们站点中的活动相关的数据。这可能包含您访问的页面、您启动的试用版、您播放的视频、您购买的东西、您的 IP 地址或设备 ID、您的 Autodesk ID。我们使用此数据来衡量我们站点的性能并评估联机体验的难易程度,以便我们改进相关功能。此外,我们还将使用高级分析方法来优化电子邮件体验、客户支持体验和销售体验。. Google Analytics (Strictly Necessary) 隐私政策
      Typepad Stats
      我们通过 Typepad Stats 收集与您在我们站点中的活动相关的数据。这可能包含您访问的页面、您启动的试用版、您播放的视频、您购买的东西、您的 IP 地址或设备 ID、您的 Autodesk ID。我们使用此数据来衡量我们站点的性能并评估联机体验的难易程度,以便我们改进相关功能。此外,我们还将使用高级分析方法来优化电子邮件体验、客户支持体验和销售体验。. Typepad Stats 隐私政策
      Geo Targetly
      我们使用 Geo Targetly 将网站访问者引导至最合适的网页并/或根据他们的位置提供量身定制的内容。 Geo Targetly 使用网站访问者的 IP 地址确定访问者设备的大致位置。 这有助于确保访问者以其(最有可能的)本地语言浏览内容。Geo Targetly 隐私政策
      SpeedCurve
      我们使用 SpeedCurve 来监控和衡量您的网站体验的性能,具体因素为网页加载时间以及后续元素(如图像、脚本和文本)的响应能力。SpeedCurve 隐私政策
      Qualified
      Qualified is the Autodesk Live Chat agent platform. This platform provides services to allow our customers to communicate in real-time with Autodesk support. We may collect unique ID for specific browser sessions during a chat. Qualified Privacy Policy

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      改善您的体验 – 使我们能够为您展示与您相关的内容

      Google Optimize
      我们通过 Google Optimize 测试站点上的新功能并自定义您对这些功能的体验。为此,我们将收集与您在站点中的活动相关的数据。此数据可能包含您访问的页面、您启动的试用版、您播放的视频、您购买的东西、您的 IP 地址或设备 ID、您的 Autodesk ID 等。根据功能测试,您可能会体验不同版本的站点;或者,根据访问者属性,您可能会查看个性化内容。. Google Optimize 隐私政策
      ClickTale
      我们通过 ClickTale 更好地了解您可能会在站点的哪些方面遇到困难。我们通过会话记录来帮助了解您与站点的交互方式,包括页面上的各种元素。将隐藏可能会识别个人身份的信息,而不会收集此信息。. ClickTale 隐私政策
      OneSignal
      我们通过 OneSignal 在 OneSignal 提供支持的站点上投放数字广告。根据 OneSignal 数据以及我们收集的与您在站点中的活动相关的数据,有针对性地提供广告。我们收集的数据可能包含您访问的页面、您启动的试用版、您播放的视频、您购买的东西、您的 IP 地址或设备 ID。可能会将此信息与 OneSignal 收集的与您相关的数据相整合。我们利用发送给 OneSignal 的数据为您提供更具个性化的数字广告体验并向您展现相关性更强的广告。. OneSignal 隐私政策
      Optimizely
      我们通过 Optimizely 测试站点上的新功能并自定义您对这些功能的体验。为此,我们将收集与您在站点中的活动相关的数据。此数据可能包含您访问的页面、您启动的试用版、您播放的视频、您购买的东西、您的 IP 地址或设备 ID、您的 Autodesk ID 等。根据功能测试,您可能会体验不同版本的站点;或者,根据访问者属性,您可能会查看个性化内容。. Optimizely 隐私政策
      Amplitude
      我们通过 Amplitude 测试站点上的新功能并自定义您对这些功能的体验。为此,我们将收集与您在站点中的活动相关的数据。此数据可能包含您访问的页面、您启动的试用版、您播放的视频、您购买的东西、您的 IP 地址或设备 ID、您的 Autodesk ID 等。根据功能测试,您可能会体验不同版本的站点;或者,根据访问者属性,您可能会查看个性化内容。. Amplitude 隐私政策
      Snowplow
      我们通过 Snowplow 收集与您在我们站点中的活动相关的数据。这可能包含您访问的页面、您启动的试用版、您播放的视频、您购买的东西、您的 IP 地址或设备 ID、您的 Autodesk ID。我们使用此数据来衡量我们站点的性能并评估联机体验的难易程度,以便我们改进相关功能。此外,我们还将使用高级分析方法来优化电子邮件体验、客户支持体验和销售体验。. Snowplow 隐私政策
      UserVoice
      我们通过 UserVoice 收集与您在我们站点中的活动相关的数据。这可能包含您访问的页面、您启动的试用版、您播放的视频、您购买的东西、您的 IP 地址或设备 ID、您的 Autodesk ID。我们使用此数据来衡量我们站点的性能并评估联机体验的难易程度,以便我们改进相关功能。此外,我们还将使用高级分析方法来优化电子邮件体验、客户支持体验和销售体验。. UserVoice 隐私政策
      Clearbit
      Clearbit 允许实时数据扩充,为客户提供个性化且相关的体验。我们收集的数据可能包含您访问的页面、您启动的试用版、您播放的视频、您购买的东西、您的 IP 地址或设备 ID。Clearbit 隐私政策
      YouTube
      YouTube 是一个视频共享平台,允许用户在我们的网站上查看和共享嵌入视频。YouTube 提供关于视频性能的观看指标。 YouTube 隐私政策

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      定制您的广告 – 允许我们为您提供针对性的广告

      Adobe Analytics
      我们通过 Adobe Analytics 收集与您在我们站点中的活动相关的数据。这可能包含您访问的页面、您启动的试用版、您播放的视频、您购买的东西、您的 IP 地址或设备 ID、您的 Autodesk ID。我们使用此数据来衡量我们站点的性能并评估联机体验的难易程度,以便我们改进相关功能。此外,我们还将使用高级分析方法来优化电子邮件体验、客户支持体验和销售体验。. Adobe Analytics 隐私政策
      Google Analytics (Web Analytics)
      我们通过 Google Analytics (Web Analytics) 收集与您在我们站点中的活动相关的数据。这可能包含您访问的页面、您启动的试用版、您播放的视频、您购买的东西、您的 IP 地址或设备 ID。我们使用此数据来衡量我们站点的性能并评估联机体验的难易程度,以便我们改进相关功能。此外,我们还将使用高级分析方法来优化电子邮件体验、客户支持体验和销售体验。. Google Analytics (Web Analytics) 隐私政策
      AdWords
      我们通过 AdWords 在 AdWords 提供支持的站点上投放数字广告。根据 AdWords 数据以及我们收集的与您在站点中的活动相关的数据,有针对性地提供广告。我们收集的数据可能包含您访问的页面、您启动的试用版、您播放的视频、您购买的东西、您的 IP 地址或设备 ID。可能会将此信息与 AdWords 收集的与您相关的数据相整合。我们利用发送给 AdWords 的数据为您提供更具个性化的数字广告体验并向您展现相关性更强的广告。. AdWords 隐私政策
      Marketo
      我们通过 Marketo 更及时地向您发送相关电子邮件内容。为此,我们收集与以下各项相关的数据:您的网络活动,您对我们所发送电子邮件的响应。收集的数据可能包含您访问的页面、您启动的试用版、您播放的视频、您购买的东西、您的 IP 地址或设备 ID、电子邮件打开率、单击的链接等。我们可能会将此数据与从其他信息源收集的数据相整合,以根据高级分析处理方法向您提供改进的销售体验或客户服务体验以及更相关的内容。. Marketo 隐私政策
      Doubleclick
      我们通过 Doubleclick 在 Doubleclick 提供支持的站点上投放数字广告。根据 Doubleclick 数据以及我们收集的与您在站点中的活动相关的数据,有针对性地提供广告。我们收集的数据可能包含您访问的页面、您启动的试用版、您播放的视频、您购买的东西、您的 IP 地址或设备 ID。可能会将此信息与 Doubleclick 收集的与您相关的数据相整合。我们利用发送给 Doubleclick 的数据为您提供更具个性化的数字广告体验并向您展现相关性更强的广告。. Doubleclick 隐私政策
      HubSpot
      我们通过 HubSpot 更及时地向您发送相关电子邮件内容。为此,我们收集与以下各项相关的数据:您的网络活动,您对我们所发送电子邮件的响应。收集的数据可能包含您访问的页面、您启动的试用版、您播放的视频、您购买的东西、您的 IP 地址或设备 ID、电子邮件打开率、单击的链接等。. HubSpot 隐私政策
      Twitter
      我们通过 Twitter 在 Twitter 提供支持的站点上投放数字广告。根据 Twitter 数据以及我们收集的与您在站点中的活动相关的数据,有针对性地提供广告。我们收集的数据可能包含您访问的页面、您启动的试用版、您播放的视频、您购买的东西、您的 IP 地址或设备 ID。可能会将此信息与 Twitter 收集的与您相关的数据相整合。我们利用发送给 Twitter 的数据为您提供更具个性化的数字广告体验并向您展现相关性更强的广告。. Twitter 隐私政策
      Facebook
      我们通过 Facebook 在 Facebook 提供支持的站点上投放数字广告。根据 Facebook 数据以及我们收集的与您在站点中的活动相关的数据,有针对性地提供广告。我们收集的数据可能包含您访问的页面、您启动的试用版、您播放的视频、您购买的东西、您的 IP 地址或设备 ID。可能会将此信息与 Facebook 收集的与您相关的数据相整合。我们利用发送给 Facebook 的数据为您提供更具个性化的数字广告体验并向您展现相关性更强的广告。. Facebook 隐私政策
      LinkedIn
      我们通过 LinkedIn 在 LinkedIn 提供支持的站点上投放数字广告。根据 LinkedIn 数据以及我们收集的与您在站点中的活动相关的数据,有针对性地提供广告。我们收集的数据可能包含您访问的页面、您启动的试用版、您播放的视频、您购买的东西、您的 IP 地址或设备 ID。可能会将此信息与 LinkedIn 收集的与您相关的数据相整合。我们利用发送给 LinkedIn 的数据为您提供更具个性化的数字广告体验并向您展现相关性更强的广告。. LinkedIn 隐私政策
      Yahoo! Japan
      我们通过 Yahoo! Japan 在 Yahoo! Japan 提供支持的站点上投放数字广告。根据 Yahoo! Japan 数据以及我们收集的与您在站点中的活动相关的数据,有针对性地提供广告。我们收集的数据可能包含您访问的页面、您启动的试用版、您播放的视频、您购买的东西、您的 IP 地址或设备 ID。可能会将此信息与 Yahoo! Japan 收集的与您相关的数据相整合。我们利用发送给 Yahoo! Japan 的数据为您提供更具个性化的数字广告体验并向您展现相关性更强的广告。. Yahoo! Japan 隐私政策
      Naver
      我们通过 Naver 在 Naver 提供支持的站点上投放数字广告。根据 Naver 数据以及我们收集的与您在站点中的活动相关的数据,有针对性地提供广告。我们收集的数据可能包含您访问的页面、您启动的试用版、您播放的视频、您购买的东西、您的 IP 地址或设备 ID。可能会将此信息与 Naver 收集的与您相关的数据相整合。我们利用发送给 Naver 的数据为您提供更具个性化的数字广告体验并向您展现相关性更强的广告。. Naver 隐私政策
      Quantcast
      我们通过 Quantcast 在 Quantcast 提供支持的站点上投放数字广告。根据 Quantcast 数据以及我们收集的与您在站点中的活动相关的数据,有针对性地提供广告。我们收集的数据可能包含您访问的页面、您启动的试用版、您播放的视频、您购买的东西、您的 IP 地址或设备 ID。可能会将此信息与 Quantcast 收集的与您相关的数据相整合。我们利用发送给 Quantcast 的数据为您提供更具个性化的数字广告体验并向您展现相关性更强的广告。. Quantcast 隐私政策
      Call Tracking
      我们通过 Call Tracking 为推广活动提供专属的电话号码。从而,使您可以更快地联系我们的支持人员并帮助我们更精确地评估我们的表现。我们可能会通过提供的电话号码收集与您在站点中的活动相关的数据。. Call Tracking 隐私政策
      Wunderkind
      我们通过 Wunderkind 在 Wunderkind 提供支持的站点上投放数字广告。根据 Wunderkind 数据以及我们收集的与您在站点中的活动相关的数据,有针对性地提供广告。我们收集的数据可能包含您访问的页面、您启动的试用版、您播放的视频、您购买的东西、您的 IP 地址或设备 ID。可能会将此信息与 Wunderkind 收集的与您相关的数据相整合。我们利用发送给 Wunderkind 的数据为您提供更具个性化的数字广告体验并向您展现相关性更强的广告。. Wunderkind 隐私政策
      ADC Media
      我们通过 ADC Media 在 ADC Media 提供支持的站点上投放数字广告。根据 ADC Media 数据以及我们收集的与您在站点中的活动相关的数据,有针对性地提供广告。我们收集的数据可能包含您访问的页面、您启动的试用版、您播放的视频、您购买的东西、您的 IP 地址或设备 ID。可能会将此信息与 ADC Media 收集的与您相关的数据相整合。我们利用发送给 ADC Media 的数据为您提供更具个性化的数字广告体验并向您展现相关性更强的广告。. ADC Media 隐私政策
      AgrantSEM
      我们通过 AgrantSEM 在 AgrantSEM 提供支持的站点上投放数字广告。根据 AgrantSEM 数据以及我们收集的与您在站点中的活动相关的数据,有针对性地提供广告。我们收集的数据可能包含您访问的页面、您启动的试用版、您播放的视频、您购买的东西、您的 IP 地址或设备 ID。可能会将此信息与 AgrantSEM 收集的与您相关的数据相整合。我们利用发送给 AgrantSEM 的数据为您提供更具个性化的数字广告体验并向您展现相关性更强的广告。. AgrantSEM 隐私政策
      Bidtellect
      我们通过 Bidtellect 在 Bidtellect 提供支持的站点上投放数字广告。根据 Bidtellect 数据以及我们收集的与您在站点中的活动相关的数据,有针对性地提供广告。我们收集的数据可能包含您访问的页面、您启动的试用版、您播放的视频、您购买的东西、您的 IP 地址或设备 ID。可能会将此信息与 Bidtellect 收集的与您相关的数据相整合。我们利用发送给 Bidtellect 的数据为您提供更具个性化的数字广告体验并向您展现相关性更强的广告。. Bidtellect 隐私政策
      Bing
      我们通过 Bing 在 Bing 提供支持的站点上投放数字广告。根据 Bing 数据以及我们收集的与您在站点中的活动相关的数据,有针对性地提供广告。我们收集的数据可能包含您访问的页面、您启动的试用版、您播放的视频、您购买的东西、您的 IP 地址或设备 ID。可能会将此信息与 Bing 收集的与您相关的数据相整合。我们利用发送给 Bing 的数据为您提供更具个性化的数字广告体验并向您展现相关性更强的广告。. Bing 隐私政策
      G2Crowd
      我们通过 G2Crowd 在 G2Crowd 提供支持的站点上投放数字广告。根据 G2Crowd 数据以及我们收集的与您在站点中的活动相关的数据,有针对性地提供广告。我们收集的数据可能包含您访问的页面、您启动的试用版、您播放的视频、您购买的东西、您的 IP 地址或设备 ID。可能会将此信息与 G2Crowd 收集的与您相关的数据相整合。我们利用发送给 G2Crowd 的数据为您提供更具个性化的数字广告体验并向您展现相关性更强的广告。. G2Crowd 隐私政策
      NMPI Display
      我们通过 NMPI Display 在 NMPI Display 提供支持的站点上投放数字广告。根据 NMPI Display 数据以及我们收集的与您在站点中的活动相关的数据,有针对性地提供广告。我们收集的数据可能包含您访问的页面、您启动的试用版、您播放的视频、您购买的东西、您的 IP 地址或设备 ID。可能会将此信息与 NMPI Display 收集的与您相关的数据相整合。我们利用发送给 NMPI Display 的数据为您提供更具个性化的数字广告体验并向您展现相关性更强的广告。. NMPI Display 隐私政策
      VK
      我们通过 VK 在 VK 提供支持的站点上投放数字广告。根据 VK 数据以及我们收集的与您在站点中的活动相关的数据,有针对性地提供广告。我们收集的数据可能包含您访问的页面、您启动的试用版、您播放的视频、您购买的东西、您的 IP 地址或设备 ID。可能会将此信息与 VK 收集的与您相关的数据相整合。我们利用发送给 VK 的数据为您提供更具个性化的数字广告体验并向您展现相关性更强的广告。. VK 隐私政策
      Adobe Target
      我们通过 Adobe Target 测试站点上的新功能并自定义您对这些功能的体验。为此,我们将收集与您在站点中的活动相关的数据。此数据可能包含您访问的页面、您启动的试用版、您播放的视频、您购买的东西、您的 IP 地址或设备 ID、您的 Autodesk ID 等。根据功能测试,您可能会体验不同版本的站点;或者,根据访问者属性,您可能会查看个性化内容。. Adobe Target 隐私政策
      Google Analytics (Advertising)
      我们通过 Google Analytics (Advertising) 在 Google Analytics (Advertising) 提供支持的站点上投放数字广告。根据 Google Analytics (Advertising) 数据以及我们收集的与您在站点中的活动相关的数据,有针对性地提供广告。我们收集的数据可能包含您访问的页面、您启动的试用版、您播放的视频、您购买的东西、您的 IP 地址或设备 ID。可能会将此信息与 Google Analytics (Advertising) 收集的与您相关的数据相整合。我们利用发送给 Google Analytics (Advertising) 的数据为您提供更具个性化的数字广告体验并向您展现相关性更强的广告。. Google Analytics (Advertising) 隐私政策
      Trendkite
      我们通过 Trendkite 在 Trendkite 提供支持的站点上投放数字广告。根据 Trendkite 数据以及我们收集的与您在站点中的活动相关的数据,有针对性地提供广告。我们收集的数据可能包含您访问的页面、您启动的试用版、您播放的视频、您购买的东西、您的 IP 地址或设备 ID。可能会将此信息与 Trendkite 收集的与您相关的数据相整合。我们利用发送给 Trendkite 的数据为您提供更具个性化的数字广告体验并向您展现相关性更强的广告。. Trendkite 隐私政策
      Hotjar
      我们通过 Hotjar 在 Hotjar 提供支持的站点上投放数字广告。根据 Hotjar 数据以及我们收集的与您在站点中的活动相关的数据,有针对性地提供广告。我们收集的数据可能包含您访问的页面、您启动的试用版、您播放的视频、您购买的东西、您的 IP 地址或设备 ID。可能会将此信息与 Hotjar 收集的与您相关的数据相整合。我们利用发送给 Hotjar 的数据为您提供更具个性化的数字广告体验并向您展现相关性更强的广告。. Hotjar 隐私政策
      6 Sense
      我们通过 6 Sense 在 6 Sense 提供支持的站点上投放数字广告。根据 6 Sense 数据以及我们收集的与您在站点中的活动相关的数据,有针对性地提供广告。我们收集的数据可能包含您访问的页面、您启动的试用版、您播放的视频、您购买的东西、您的 IP 地址或设备 ID。可能会将此信息与 6 Sense 收集的与您相关的数据相整合。我们利用发送给 6 Sense 的数据为您提供更具个性化的数字广告体验并向您展现相关性更强的广告。. 6 Sense 隐私政策
      Terminus
      我们通过 Terminus 在 Terminus 提供支持的站点上投放数字广告。根据 Terminus 数据以及我们收集的与您在站点中的活动相关的数据,有针对性地提供广告。我们收集的数据可能包含您访问的页面、您启动的试用版、您播放的视频、您购买的东西、您的 IP 地址或设备 ID。可能会将此信息与 Terminus 收集的与您相关的数据相整合。我们利用发送给 Terminus 的数据为您提供更具个性化的数字广告体验并向您展现相关性更强的广告。. Terminus 隐私政策
      StackAdapt
      我们通过 StackAdapt 在 StackAdapt 提供支持的站点上投放数字广告。根据 StackAdapt 数据以及我们收集的与您在站点中的活动相关的数据,有针对性地提供广告。我们收集的数据可能包含您访问的页面、您启动的试用版、您播放的视频、您购买的东西、您的 IP 地址或设备 ID。可能会将此信息与 StackAdapt 收集的与您相关的数据相整合。我们利用发送给 StackAdapt 的数据为您提供更具个性化的数字广告体验并向您展现相关性更强的广告。. StackAdapt 隐私政策
      The Trade Desk
      我们通过 The Trade Desk 在 The Trade Desk 提供支持的站点上投放数字广告。根据 The Trade Desk 数据以及我们收集的与您在站点中的活动相关的数据,有针对性地提供广告。我们收集的数据可能包含您访问的页面、您启动的试用版、您播放的视频、您购买的东西、您的 IP 地址或设备 ID。可能会将此信息与 The Trade Desk 收集的与您相关的数据相整合。我们利用发送给 The Trade Desk 的数据为您提供更具个性化的数字广告体验并向您展现相关性更强的广告。. The Trade Desk 隐私政策
      RollWorks
      We use RollWorks to deploy digital advertising on sites supported by RollWorks. Ads are based on both RollWorks data and behavioral data that we collect while you’re on our sites. The data we collect may include pages you’ve visited, trials you’ve initiated, videos you’ve played, purchases you’ve made, and your IP address or device ID. This information may be combined with data that RollWorks has collected from you. We use the data that we provide to RollWorks to better customize your digital advertising experience and present you with more relevant ads. RollWorks Privacy Policy

      是否确定要简化联机体验?

      我们希望您能够从我们这里获得良好体验。对于上一屏幕中的类别,如果选择“是”,我们将收集并使用您的数据以自定义您的体验并为您构建更好的应用程序。您可以访问我们的“隐私声明”,根据需要更改您的设置。

      个性化您的体验,选择由您来做。

      我们重视隐私权。我们收集的数据可以帮助我们了解您对我们产品的使用情况、您可能感兴趣的信息以及我们可以在哪些方面做出改善以使您与 Autodesk 的沟通更为顺畅。

      我们是否可以收集并使用您的数据,从而为您打造个性化的体验?

      通过管理您在此站点的隐私设置来了解个性化体验的好处,或访问我们的隐私声明详细了解您的可用选项。