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Success Story

Pinehill Residential House

Pinehill Residential House

Customer challenge

If you work in the architectural visualization field, you will usually encounter two challenges from a client: short timeframes and lust for quality. Renderus Visuals' friends and clients from MAK Studio had little time on their side to design a family residence, and they worked together almost simultaneously on the project. It was hard to produce attractive images in real-time, but this was the major challenge for this project. The house was nestled in the hills near the San Francisco area and surrounded by pine forest. The client was sending AutoCAD drawings and hand-drawn sketches daily. Renderus Visual had to combine those references to make good draft renderings. In the end, as they agreed on the design, Renderus swiftly produced the final production renderings, thanks to the power of the Autodesk 3ds Max platform. Overall, the project was a real challenge, technically and artistically, since they had to make changes daily and put everything together in a short time.

Project goals

The following were the major project goals: 1. Create realistic architectural renderings in a short time frame. 2. Make changes to the 3D model and create realistic draft renderings. 3. Create a 3D model of the house and the environment. 4. Create 3D assets by following clients' references, such as Mexican feather grass, design furniture, or specific trees. Besides the primary goal, to make realistic architectural renderings, the secondary aim was to aid the client in the design. Providing high-quality draft renderings, Autodesk Solution Provider TeamCAD helped them make the right decisions in their design.

Solution

The team used different techniques to meet project goals: For modeling, texturing, and scene management - 3ds Max native tools. For lighting, materializing, and rendering - V-Ray engine. Also, they used the Forest Pack plug-in to scatter plants and the GrowFx to make 3D plants. After importing the AutoCAD files they made the house model using poly modeling techniques. They used a terrain tool for making the terrain, road, and patio. Today, you can combine this technique with a re-topology tool and get outstanding results in polygon topology. As for finishes, such as the cedar boards facade, it was created as a real-world model. They used 3ds Max material by element modifier and UV maps tools, to achieve a realistic result of cedar boards. The best thing was the ability to stack edit poly modifiers on top of each other due to many changes. They did the lighting with V-Ray lights and controlled them with a 3ds Max light manager, which was very useful to tweak the lighting.

Business outcome

The client was excited about the result. The support they had from the Renderus Visual side in the design aid was a game-changer for them. It helped them make better decisions for the design. Ultimately, their recognized effort led to more job opportunities and referrals. On the other side, they were able to develop new techniques and practiced them throughout this project. Now, they could make future projects faster and of even better quality. Ultimately, that will lead to a faster projects turnaround. They were also very proud of the final rendering outcome. Another exquisite piece for their portfolio and showoff catalog.

Conclusion

As put by the Renderus Visual: "The MAK Studio motivated us on this project by testing our abilities. It's a great honor to work with architects from MAK Studio since we always learn a lot from them." "What matters on our side is that we are using 3ds Max as our primary software. It does the heavy lifting for us since it's capable of holding these plug-ins working together seamlessly. Also, it has a great set of native tools. It's the best scene management software so far and what matters to us is its stability under heavy scenes." "For instance, the Pinehill scene was very complex and huge. Not just because of the abundance of models and materials but because of numerous variations and changes stored inside. The flexibility that it allows was crucial to get the task done, producing quality variations. We could adjust and tailor every part of a model and aspect of design in this complex scene. I used 3ds Max from version R1, tried a lot of software, but this is choice no. 1."

Project summary

    Duration & delivery

  • 30
  • 2020-04-14

    Autodesk solutions

  • 3ds Max
  • AutoCAD

    Services provided

  • Design Visualization
  • Rendering & Animation

    Customer industry

  • Architecture, Engineering & Construction
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