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Infrastructure Modeling and Data Management: The Road to Digital Delivery

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Introduction 

The Pennsylvania Turnpike Commission is a state agency responsible for more than 550 miles of highway. As design and construction projects increase in complexity, the Commission faces multiple challenges with data management and variations in project deliverables. With advancing technology, their final goal is to implement digital models as a requirement for project bidding. In congruence with current challenges and goals, they partnered with Microdesk to integrate organization standards and initiate the process of building intelligent 3D model designs using Civil 3D software. This article outlines the solutions that were implemented, including creating master files of all 550+ miles of highway, CAD/BIM standards for project deliverables, and development of intelligent modeling workflows for Corridors, Drainage, and ROW, all with intelligence that is used to feed geographic information systems (GIS) and asset management systems. These solutions provided a reduction in rework, easier access to data, and an integrated system between departments. 

Background: The Pennsylvania Turnpike 

The following are the primary roadways of the Pennsylvania Turnpike: 

  • The mainline of the Turnpike extends across the state of Pennsylvania from the Ohio state line to the New Jersey state line. This is approximately 356 miles. 
  • Beaver Valley is approximately 18 miles. 
  • Southern Beltway is currently about 6 miles that has been designed to extend to approximately 19 miles. 
  • Mon-Fayette Expressway is about 54 miles. 
  • Greensburg Expressway is about 13 miles. 
  • Northeast Extension is approximately 110 miles. 
  • Most recently constructed is the I-95 Connector which is about 2.5 miles. 

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Along with the primary roadways, PTC is also responsible for the secondary roadways which include interchange ramps, access roads, service plaza roads, maintenance roads, etc. The PTC currently owns and maintains 75 Fare Collection Facilities and 17 service plazas along the turnpike. The amount of data that has been accumulated over time to manage this highway system is massive and requires organized and systematic methods for data management. 

The PTC and Microdesk Partnership 

PTC partnered with Microdesk to assist in creating solutions for streamlining and organizing data that has been accumulating since the Pennsylvania Turnpike Commission was established. Not only did they need the data to be gathered and organized, they needed this data to have intelligence and have dynamic interoperability between CAD and GIS

This was a multistep process in which the most up-to-date designs and as-builts were located and organized. These were typically in the form of pdf plan sets located in PTC’s various storage systems. These pdfs were transformed into master files for the 550+ miles of highway. The solutions for data management and infrastructure modeling will involve a cloud-based document management system, establishing engineering technology standards for project deliverables, and creating intelligent 3D BIM models and workflows to feed their GIS and Facility Management systems. The ultimate purpose for the PTC/Microdesk partnership is to provide the PTC solutions for a reduction in rework, easier access to data, and an intelligent integrated system between departments at PTC for the entire turnpike. 

Infrastructure Modeling and Data Management Solutions 

Master LRS and ROW Drawings in Civil 3D 

The first step in this process was to create master drawings for the turnpike. To effectively manage this, the 553 miles of primary roadway were split into approximately 50-mile increments for the drawings created in Civil 3D. Master LRS (Linear Referencing System) and ROW (right-of-way) drawings were created for the entire turnpike including primary and secondary roadways (being ramps, access roads, service plaza roads, etc.). To start, all of the most up-to-date PDF drawings for the alignments and ROW were locate and utilized to “map in” each alignment and ROW line and node for the entire turnpike. 

  • First, the alignments were drawn using the coordinate sheets within the pdf plan sets that listed northings and eastings for each alignment geometry point. From there, the curve data was taken from the roadway plan sheets to draw all of the curves, including spiral curves. The alignments were then dynamic, intelligent alignments representing the designs and as-builts. 

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  • From there, the geometry of the ROW could be drawn based on stations and offsets from the dynamic alignments. 

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  • Then, master milepost symbols were created utilizing stations from the pdf plan sets. 

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  • Then from there, travelway lines were developed for all primary and secondary roadways to represent the line of travel for vehicles on the turnpike. 

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With all of the construction projects constantly occurring at the PTC, a system for updating the master drawings and tracking the updates has been developed. These updates typically occur on a quarterly basis. 

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Pavement Linework 

A subcontractor was used to develop Light Detection and Ranging (LiDAR) scans of the primary roadways utilizing mobile LiDAR. The mobile LiDAR data was converted and processed in Autodesk ReCap to prepare it for import into Civil 3D. The processed scan data along with scan images totaled 5.1 TB of data. Once imported into Civil 3D, linework was drawn for the edge of median, edge of shoulder, and edge of pavement from the LiDAR scans. The pavement linework was drawn utilizing a combination of offsetting and manual manipulation to match the pavement markings and edges indicated on the scans. 

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BIM/3D Models 

The next step in the process was to model the turnpike with corridors using the master files. PTC specified three of their projects that they wanted to be modeled in 3D. Profiles and assemblies were developed based on the pdf design and as-built plans. From there, corridors and drainage systems were developed. As of now, approximately 30 miles of the turnpike has been modeled in 3D. 

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GIS and Pavement Asset Management Systems 

All of this data; alignments, ROW, mileposts, travelways, pavement linework, corridors, and drainage systems have been equipped with object data attached that is used to feed GIS and Pavement Asset Management Systems for the PTC. Pavement asset management system spreadsheets link the Civil 3D data to GIS. 

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Engineering Technology Standards Development 

Another separate but equally important effort in this partnership was to develop an Engineering Technology Standard for the PTC. Microdesk assisted in a preliminary effort for this back in 2015. But the most current iteration is much more detailed and specific. With this effort, a 275-page document was developed to outline the standards for deliverables, naming conventions, practices and procedures, drawing management, plot setup, etc. 

In congruence with the creation of the document, AutoCAD and Civil 3D templates were developed to establish uniform layers, linetypes, symbology, styles, and settings. This also included the development of sheet templates that utilize sheet set manager for contract borders of various types and sizes. PTC also allows consultants to use Bentley software so MicroStation and OpenRoads templates and CAD standards were also included in this effort. Which also brought on the challenge of creating standards for both software entities that are cohesive and coincide with one another as seamlessly as possible. 

The purpose of developing these standards and templates is to establish requirements and procedures for the preparation and submission of CAD based drawings to the PTC. Adherence to the standard ensures that all divisions of the PTC, as well as outside consultants, will produce data in a consistent format. This consistency will improve the compatibility of this data within each discipline and office and the efficient exchange of data between disciplines and offices. 

As a part of the standards development, Microdesk has established a process for checking compliance with the standards. When an outside consultant submits a project to PTC, there is a process for checking if that submittal complies with PTC’s standard. The consultant will be given a pass or fail status for the project submitted based on the compliance checking process. 

PTC plans to continue developing standard initiatives for all aspects of the Design and Construction process. This will include Surveying and As-built standards to create consistent practices and procedures for conducting surveys and collecting data as well as workflows for producing as-built plans. Another future directive for standardization is to develop BIM and 3D modeling standards. This will include guidelines as to what will be required to be submitted in a three-dimensional format as well as consistency in how the 3D models will look. Some of this has been included in the standard Civil 3D templates as far as styles and so on, but a BIM standard will take it a step further to lay out all 3D requirements and standards. 

Every step and solution that has been developed so far has been leading up to accomplishment of goals and directives for the future of PTC. 

Looking Forward 

With less capital planning, budget restrictions, and increase in project timelines, the solution to be efficient is to utilize BIM technology to create more efficient workflows so that the PTC can ‘Do More, Do Better, With Less.’ With this motivation, as a government agency, the Turnpike Commission is truly a technology front runner. They are looking at ways to make design, project, and asset management more efficient by adopting technology that will get them there. The drive for this change is that there are higher demands for project requirements, specifications, types of plan sets, and an increase in data that all has to be managed.

Goals 

Implementing Digital Delivery by 2023 

The expectations of digital delivery are for project submissions to the PTC to have a 3D intelligent model of the highway design. This 3D model will serve as the primary source document and any plan sets that are included in the submission must have all information extrapolated from the 3D model. 

3D intelligent models provide many benefits for the design process including: 

  • Better visualization of the project. This is particularly advantageous with subsurface features, and also provides an easy visual for PTC, stakeholders, and contractors to understand the design intent. 
  • Reduction in project errors and costs. 3D intelligent models provide clash detection with certain features, so that the designer can catch a problem early before it gets sent to construction. Thereby minimizing potential errors and reducing costs to fix these errors. 
  • More information and greater accuracy. Quantities become easier and more accurate for submissions. Furthermore, if there are any questions where plan sets may lack information, a 3D model can easily reference the location in question. For example, Cross Section Sheets are provided at particular intervals up to the designer’s discretion. If a contractor needs to view a cross section that is not included within the Cross Section Sheets, then a 3D model can quickly provide that cross section at the necessary station. 
  • Stronger communication between designer and construction teams. 3D intelligent models provide ways to have a deeper understanding of the project from designer, construction team, and the Turnpike Commission. As a result, this leads to saving time for all teams by creating less RFIs (Request for Information) and building stronger communication. 

Taking this a step further, post-construction a BIM model will have useful benefits as a base map for future maintenance of the roadway, future planning of reconstruction projects, and efficiently update asset management systems. 

3D Models of the Entire Turnpike 

The second goal is to have 3D models of the entire turnpike (all 550+ miles). This process has already begun and the objective here is to create 3D models of everything already existing in the field. The big picture for these models is that the Turnpike Commission can supply a 3D model to a design firm and depending on the project type, they can make the necessary updates to the 3D model. Not every project type at PTC is total reconstruction. For example, adding guiderail or perhaps resurfacing a portion of the highway. With a pre-existing 3D model, a design firm can receive the existing model and make the necessary changes. Thereby, reducing costs and saving time by not recreating an entire section of the highway that is out of the project’s scope. 

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Implement a Cloud-Based Data Management System 

With this much information and data, organization and file management will be crucial for success. There needs to be a data management system with an easy way to share 3D models and organize all existing information necessary for projects. This goal is currently under research and that is because assurance in selecting the best product or products is crucial for the Turnpike’s needs. However, there are some known requirements for the data management system. The data management system will be a cloud based software and there needs to be a security system that complies with the Turnpike’s regulations. It also needs to have information easily accessible among multiple teams and, more importantly, it needs to handle the 3D models from Civil 3D

Project Evolution 

2015 to 2017 

The first two years highlighted initial research. This included looking at the current workflows used at the Turnpike Commission and determining the best solutions for future design. From there, information was gathered and compiled to start organizing all existing data into Master files. This way there is one location for all information. The alignment data was the primary focus. 

2017 to 2019 

Additional master files were created including the master ROW files and travel ways for the linear referencing system. Once completed, the focus shifted from gathering all this information in one place (Civil 3D drawings) to primarily how to get all this data in Civil 3D to be interoperable with the GIS System. Thereby, giving other agencies and stakeholders, who need to have access to this information, the most current data. 

2019 to 2021 

Developing 3D BIM models in congruence with the development of the Engineering Technology Standards began. These are 3D intelligent models, which is more than just providing a 3D representation of a highway design. There is a wide range of information that is included with these models that all has BIM interoperability. The road map includes to further develop the engineering technology Standards, not just to specify what styles need to be utilized, but also what information is needed and to provide ways of ensuring this information can be interoperable with other systems that will be part of the Turnpike’s success. 

Looking at the progression of this project into the year 2020, a lot has been accomplished over the past five years. These initial years have been crucial for preparing the Turnpike for the digital delivery initiative and is the base for accomplishing even more in the next three years. 

2021 to 2023 

In a few short months the 2021 to 2023 timeline will begin in which Corridor and Drainage Models will continue to be developed and eventually these projects will be integrated with the recommended Data File Management System. 

Part of the digital delivery initiative will involve onboarding consultants and Turnpike employees to help create efficient digital review procedures. This will entail ensuring that design consultants and contractors understand what is required of the digital delivery submission as well as ensuring there is a well-organized method to provide comments and complete reviews. 

Ultimately, there will be a pilot project in which a design firm will be utilizing the developed standards and following all the requirements for a digital delivery submission. The goal of the pilot project is to uncover any challenges and to see if the workflows can be optimized and if updates to the BIM Standards and Engineering Technology Standards will be necessary. 

Now, this initiative may have an ambitious timeline. However, we are confident that it is achievable by executing all these items so that the Turnpike can implement Digital Delivery in 2023. 

The Future of the PTC and Microdesk Partnership 

Infrastructure has significantly changed over time. With increasing population along with the necessity to improve current infrastructure systems in the United States, the demand for its further development is at an all-time high. 

Technology is also changing, and it is at an even faster rate. The tools that were used 10 years ago for design are not the same tools used today. Therefore, as a long term goal, Microdesk plans to continue to assist the Pennsylvania Turnpike Commission with intelligent models, data management, and any other future technology directive. Especially as technology evolves, Microdesk wants to ensure that the methods in place at PTC are the most efficient and up to date with the current technology. 

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In Conclusion 

As you can see, this was and continues to be a challenging and rewarding effort to take PTC to the ultimate goal of full digital delivery. The Pennsylvania Turnpike Commission strives to be a technology and industry front-runner in the highway and transportation industry, and with the help of Microdesk and Autodesk software, they will continue to lead the future of highway design and construction. We hope you can take away some unique perspectives and initiatives for your projects. 

Learn more with the full class.

Jacquelyn Brown is a registered Professional Engineer holding licenses in New Jersey and Arizona. She has worked at Microdesk based out of their New York City office for 7+ years, first as a Civil Solutions Specialist Consultant and now as a Strategic Implementation Manager. Prior to working at Microdesk, Jacque worked for 9 years in the Land Development industry where she performed design on a variety of projects including small and large scale residential and commercial developments, solar energy projects, as well as master-planned communities. Jacque now manages projects for a variety of clientele in the Transportation, Land Development, Power and Energy, and Port Authority (Airports, Tunnels, Bridges, Ports, Mass Transit Rail) industries. She assists these clients in managing and organizing data, developing and establishing standardized content and procedures, BIM model development and coordination and she provides consulting and advisory support as well as staff training and mentoring services.

Robert "Butch" Loncar is the Engineering Automation Coordinator for the Pennsylvania Turnpike Commission. Butch is a 34+ year employee of the Commission with 28 years within the Engineering Department. Starting out in 1992 as a Draftsman using AutoCAD Release 10 and progressing through each successive new version including DCA, SoftDesk, Land Desktop to Civil 3D. For the last 20 years he has been the Engineering Automation Coordinator whose responsibilities are overseeing the operation and maintenance of the CADD system and other engineering software and hardware within the Engineering Department. He also plans, designs, installs, integrates, tests, maintains and supports Engineering Department equipment, systems, hardware and software. Also included are the development and maintenance of the PTC Engineering Technology Standards which includes the CAD/BIM, Graphics and LiDAR Standards. Butch oversees the Engineering Departments Records Retention and Data Management processes. He serves as liaison to the Commission's IT Department to ensure that Engineering application and desktop technology needs are met and maintained in accordance with Commission policies. Butch is the Project Manager for the Commission’s Digital Delivery initiative.

Stephanie Rindosh is a Solutions Specialist for Microdesk’s Infrastructure Services. She holds a M.S. Civil Engineering degree from Villanova University and B.S. Civil Engineering degree from The College of New Jersey. She has her Professional Engineering license from the state of California and holds a certification in Urban Water Resources Design. She has 5+ years of industry experience in major highway design and construction. Previously, she led a team on the stormwater design for a major highway project. Her experience includes highway project planning, stormwater basin modeling and design, drainage plan and profile design, highway profile design, field construction coordination, and erosion & sediment plans. At Microdesk, she provides highly skilled consulting, training and mentoring for engineering firms to ensure the most up-to-date AEC technologies are integrated into their design workflows.

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We use Twitter to deploy digital advertising on sites supported by Twitter. Ads are based on both Twitter data and behavioral data that we collect while you’re on our sites. The data we collect may include pages you’ve visited, trials you’ve initiated, videos you’ve played, purchases you’ve made, and your IP address or device ID. This information may be combined with data that Twitter has collected from you. We use the data that we provide to Twitter to better customize your digital advertising experience and present you with more relevant ads. Twitter Privacy Policy
Facebook
We use Facebook to deploy digital advertising on sites supported by Facebook. Ads are based on both Facebook data and behavioral data that we collect while you’re on our sites. The data we collect may include pages you’ve visited, trials you’ve initiated, videos you’ve played, purchases you’ve made, and your IP address or device ID. This information may be combined with data that Facebook has collected from you. We use the data that we provide to Facebook to better customize your digital advertising experience and present you with more relevant ads. Facebook Privacy Policy
LinkedIn
We use LinkedIn to deploy digital advertising on sites supported by LinkedIn. Ads are based on both LinkedIn data and behavioral data that we collect while you’re on our sites. The data we collect may include pages you’ve visited, trials you’ve initiated, videos you’ve played, purchases you’ve made, and your IP address or device ID. This information may be combined with data that LinkedIn has collected from you. We use the data that we provide to LinkedIn to better customize your digital advertising experience and present you with more relevant ads. LinkedIn Privacy Policy
Yahoo! Japan
We use Yahoo! Japan to deploy digital advertising on sites supported by Yahoo! Japan. Ads are based on both Yahoo! Japan data and behavioral data that we collect while you’re on our sites. The data we collect may include pages you’ve visited, trials you’ve initiated, videos you’ve played, purchases you’ve made, and your IP address or device ID. This information may be combined with data that Yahoo! Japan has collected from you. We use the data that we provide to Yahoo! Japan to better customize your digital advertising experience and present you with more relevant ads. Yahoo! Japan Privacy Policy
Naver
We use Naver to deploy digital advertising on sites supported by Naver. Ads are based on both Naver data and behavioral data that we collect while you’re on our sites. The data we collect may include pages you’ve visited, trials you’ve initiated, videos you’ve played, purchases you’ve made, and your IP address or device ID. This information may be combined with data that Naver has collected from you. We use the data that we provide to Naver to better customize your digital advertising experience and present you with more relevant ads. Naver Privacy Policy
Quantcast
We use Quantcast to deploy digital advertising on sites supported by Quantcast. Ads are based on both Quantcast data and behavioral data that we collect while you’re on our sites. The data we collect may include pages you’ve visited, trials you’ve initiated, videos you’ve played, purchases you’ve made, and your IP address or device ID. This information may be combined with data that Quantcast has collected from you. We use the data that we provide to Quantcast to better customize your digital advertising experience and present you with more relevant ads. Quantcast Privacy Policy
Call Tracking
We use Call Tracking to provide customized phone numbers for our campaigns. This gives you faster access to our agents and helps us more accurately evaluate our performance. We may collect data about your behavior on our sites based on the phone number provided. Call Tracking Privacy Policy
Wunderkind
We use Wunderkind to deploy digital advertising on sites supported by Wunderkind. Ads are based on both Wunderkind data and behavioral data that we collect while you’re on our sites. The data we collect may include pages you’ve visited, trials you’ve initiated, videos you’ve played, purchases you’ve made, and your IP address or device ID. This information may be combined with data that Wunderkind has collected from you. We use the data that we provide to Wunderkind to better customize your digital advertising experience and present you with more relevant ads. Wunderkind Privacy Policy
ADC Media
We use ADC Media to deploy digital advertising on sites supported by ADC Media. Ads are based on both ADC Media data and behavioral data that we collect while you’re on our sites. The data we collect may include pages you’ve visited, trials you’ve initiated, videos you’ve played, purchases you’ve made, and your IP address or device ID. This information may be combined with data that ADC Media has collected from you. We use the data that we provide to ADC Media to better customize your digital advertising experience and present you with more relevant ads. ADC Media Privacy Policy
AgrantSEM
We use AgrantSEM to deploy digital advertising on sites supported by AgrantSEM. Ads are based on both AgrantSEM data and behavioral data that we collect while you’re on our sites. The data we collect may include pages you’ve visited, trials you’ve initiated, videos you’ve played, purchases you’ve made, and your IP address or device ID. This information may be combined with data that AgrantSEM has collected from you. We use the data that we provide to AgrantSEM to better customize your digital advertising experience and present you with more relevant ads. AgrantSEM Privacy Policy
Bidtellect
We use Bidtellect to deploy digital advertising on sites supported by Bidtellect. Ads are based on both Bidtellect data and behavioral data that we collect while you’re on our sites. The data we collect may include pages you’ve visited, trials you’ve initiated, videos you’ve played, purchases you’ve made, and your IP address or device ID. This information may be combined with data that Bidtellect has collected from you. We use the data that we provide to Bidtellect to better customize your digital advertising experience and present you with more relevant ads. Bidtellect Privacy Policy
Bing
We use Bing to deploy digital advertising on sites supported by Bing. Ads are based on both Bing data and behavioral data that we collect while you’re on our sites. The data we collect may include pages you’ve visited, trials you’ve initiated, videos you’ve played, purchases you’ve made, and your IP address or device ID. This information may be combined with data that Bing has collected from you. We use the data that we provide to Bing to better customize your digital advertising experience and present you with more relevant ads. Bing Privacy Policy
G2Crowd
We use G2Crowd to deploy digital advertising on sites supported by G2Crowd. Ads are based on both G2Crowd data and behavioral data that we collect while you’re on our sites. The data we collect may include pages you’ve visited, trials you’ve initiated, videos you’ve played, purchases you’ve made, and your IP address or device ID. This information may be combined with data that G2Crowd has collected from you. We use the data that we provide to G2Crowd to better customize your digital advertising experience and present you with more relevant ads. G2Crowd Privacy Policy
NMPI Display
We use NMPI Display to deploy digital advertising on sites supported by NMPI Display. Ads are based on both NMPI Display data and behavioral data that we collect while you’re on our sites. The data we collect may include pages you’ve visited, trials you’ve initiated, videos you’ve played, purchases you’ve made, and your IP address or device ID. This information may be combined with data that NMPI Display has collected from you. We use the data that we provide to NMPI Display to better customize your digital advertising experience and present you with more relevant ads. NMPI Display Privacy Policy
VK
We use VK to deploy digital advertising on sites supported by VK. Ads are based on both VK data and behavioral data that we collect while you’re on our sites. The data we collect may include pages you’ve visited, trials you’ve initiated, videos you’ve played, purchases you’ve made, and your IP address or device ID. This information may be combined with data that VK has collected from you. We use the data that we provide to VK to better customize your digital advertising experience and present you with more relevant ads. VK Privacy Policy
Adobe Target
We use Adobe Target to test new features on our sites and customize your experience of these features. To do this, we collect behavioral data while you’re on our sites. This data may include pages you’ve visited, trials you’ve initiated, videos you’ve played, purchases you’ve made, your IP address or device ID, your Autodesk ID, and others. You may experience a different version of our sites based on feature testing, or view personalized content based on your visitor attributes. Adobe Target Privacy Policy
Google Analytics (Advertising)
We use Google Analytics (Advertising) to deploy digital advertising on sites supported by Google Analytics (Advertising). Ads are based on both Google Analytics (Advertising) data and behavioral data that we collect while you’re on our sites. The data we collect may include pages you’ve visited, trials you’ve initiated, videos you’ve played, purchases you’ve made, and your IP address or device ID. This information may be combined with data that Google Analytics (Advertising) has collected from you. We use the data that we provide to Google Analytics (Advertising) to better customize your digital advertising experience and present you with more relevant ads. Google Analytics (Advertising) Privacy Policy
Trendkite
We use Trendkite to deploy digital advertising on sites supported by Trendkite. Ads are based on both Trendkite data and behavioral data that we collect while you’re on our sites. The data we collect may include pages you’ve visited, trials you’ve initiated, videos you’ve played, purchases you’ve made, and your IP address or device ID. This information may be combined with data that Trendkite has collected from you. We use the data that we provide to Trendkite to better customize your digital advertising experience and present you with more relevant ads. Trendkite Privacy Policy
Hotjar
We use Hotjar to deploy digital advertising on sites supported by Hotjar. Ads are based on both Hotjar data and behavioral data that we collect while you’re on our sites. The data we collect may include pages you’ve visited, trials you’ve initiated, videos you’ve played, purchases you’ve made, and your IP address or device ID. This information may be combined with data that Hotjar has collected from you. We use the data that we provide to Hotjar to better customize your digital advertising experience and present you with more relevant ads. Hotjar Privacy Policy
6 Sense
We use 6 Sense to deploy digital advertising on sites supported by 6 Sense. Ads are based on both 6 Sense data and behavioral data that we collect while you’re on our sites. The data we collect may include pages you’ve visited, trials you’ve initiated, videos you’ve played, purchases you’ve made, and your IP address or device ID. This information may be combined with data that 6 Sense has collected from you. We use the data that we provide to 6 Sense to better customize your digital advertising experience and present you with more relevant ads. 6 Sense Privacy Policy
Terminus
We use Terminus to deploy digital advertising on sites supported by Terminus. Ads are based on both Terminus data and behavioral data that we collect while you’re on our sites. The data we collect may include pages you’ve visited, trials you’ve initiated, videos you’ve played, purchases you’ve made, and your IP address or device ID. This information may be combined with data that Terminus has collected from you. We use the data that we provide to Terminus to better customize your digital advertising experience and present you with more relevant ads. Terminus Privacy Policy
StackAdapt
We use StackAdapt to deploy digital advertising on sites supported by StackAdapt. Ads are based on both StackAdapt data and behavioral data that we collect while you’re on our sites. The data we collect may include pages you’ve visited, trials you’ve initiated, videos you’ve played, purchases you’ve made, and your IP address or device ID. This information may be combined with data that StackAdapt has collected from you. We use the data that we provide to StackAdapt to better customize your digital advertising experience and present you with more relevant ads. StackAdapt Privacy Policy
The Trade Desk
We use The Trade Desk to deploy digital advertising on sites supported by The Trade Desk. Ads are based on both The Trade Desk data and behavioral data that we collect while you’re on our sites. The data we collect may include pages you’ve visited, trials you’ve initiated, videos you’ve played, purchases you’ve made, and your IP address or device ID. This information may be combined with data that The Trade Desk has collected from you. We use the data that we provide to The Trade Desk to better customize your digital advertising experience and present you with more relevant ads. The Trade Desk Privacy Policy
RollWorks
We use RollWorks to deploy digital advertising on sites supported by RollWorks. Ads are based on both RollWorks data and behavioral data that we collect while you’re on our sites. The data we collect may include pages you’ve visited, trials you’ve initiated, videos you’ve played, purchases you’ve made, and your IP address or device ID. This information may be combined with data that RollWorks has collected from you. We use the data that we provide to RollWorks to better customize your digital advertising experience and present you with more relevant ads. RollWorks Privacy Policy

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